Discover how tech debt could be quietly stalling your growth in this episode of The Lucky Orange Show.We’re joined by Syed Hussain, founder of Leadpulse.io, who helps companies modernize their web infrastructure and build headless, scalable systems that unlock performance across every team.Syed explains what tech debt really is, how it impacts far more than just engineering, and why many teams are making infrastructure decisions today that will cost them down the road.We also dive into how headless architecture supports faster omnichannel experiences, and why building your own first-party visitor activity system is critical for marketers trying to connect fragmented customer journeys.Whether you're a growth-focused marketer, RevOps leader, or just tired of broken reporting and bloated tools, this episode delivers clear insight into what’s slowing you down—and what to do about it.Tune in now to get smarter about your stack.Connect with Syed: / syedazharhussain1 Connect with Sean: / seanmccarthy3 Try Lucky Orange for Free: https://www.luckyorange.com/Be sure to subscribe to the Lucky Orange YouTube channel and hit the notification bell so you don't miss any episodes.....#techdebt #headlesscms #luckyorange #martech #revops #websiteoptimization #b2bmarketing #podcast

In this episode of The Lucky Orange Show, I sit down with Lisa Oberst, Founder of Womads and former Director of Retention at Fuel Made, to explore how purpose, performance, and product design come together to build a comfort-first, mission-driven brand.We talk about what inspired Lisa to leave agency life for entrepreneurship, how her data-driven marketing background fuels smart product decisions, and how Womads is empowering women—both customers and Colombian makers—with every step.What you’ll learn in this episode:→ How Lisa turned retention insights into a physical product brand→ Why Womads is solving for freedom, comfort, and movement→ How Lisa uses tools like Prediko and Shopify to stay lean but strategic→ What it looks like to grow slowly, intentionally—and still make an impact→ How customer data and feedback drive product development→ The mission behind Womads’ giving model and sourcing practices→ What it means to scale with both purpose and precisionAbout Womads:Womads makes handcrafted leather shoes and accessories for women who live on the move. Designed for comfort, built with purpose, and handmade in Colombia using sustainable materials.Learn more about Womads: https://www.womads.com/Connect with Lisa: https://www.linkedin.com/in/lisaoberst/Connect with Sean: https://www.linkedin.com/in/seanmccarthy3/Try Lucky Orange: https://www.luckyorange.com/#womads #d2cbrand #womensshoes #ecommercefounder #sustainablefashion #luckyorange

In this episode of The Lucky Orange Show, I sit down with Andrew Lipp, Co-Founder & CEO of EQL, to explore how fairness, data, and fandom collide in the world of high-stakes product launches.We talk about the frustration that sparked EQL’s creation, why “Run Fair” is more than just bot-blocking, how fairness data shapes future brand decisions, and where launch analytics can turn one-off hype into long-term customer loyalty.What you’ll learn in this episode:- The moment Andrew realized the launch system had to change- Why EQL’s “Run Fair” is really a powerful data engine- Signals to watch during the chaos of a drop- How fan sentiment and social commentary influence brand strategy- The types of data EQL leaves out—and why- How launch insights fit into broader enterprise data workflows- Where brands can turn hype-driven drops into lasting relationshipsAbout EQLEQL powers fair, data-driven product launches for the world’s biggest brands—from Tiffany’s and Travis Scott to Labubu, Crocs, and Major League Baseball.Learn more about EQL: https://www.eql.com/Connect with Andrew: https://www.linkedin.com/in/andrewlipp/Connect with Sean: https://www.linkedin.com/in/seanmccarthy3/Try Lucky Orange: https://www.luckyorange.com/#eql #productlaunch #ecommerce #dataanalytics #fairdrops #luckyorange