Welcome to all you Leaders In Strategy! Stop trying to be the "Best" & start being the "Only".

In this insightful podcast episode , I am joined by strategy consultant Alex Smith, author of "No Bullshit Strategy" and we challenge conventional wisdom and offer a practical, accessible approach to strategic thinking that will transform the way you view your business.

Key takeaways from this episode:

• Redefining Business Strategy: Learn Alex's concise and actionable definition of business strategy, moving beyond vague theoretical concepts to a practical framework for growth.

• The "Pig and Lipstick" Analogy: Discover why focusing on product improvement ("the pig") is far more effective than solely relying on marketing ("lipstick") for long-term success.

• Identifying Your Business's "Identity": Understand how to uncover your business's inherent strengths and leverage them for sustainable growth, rather than trying to be something you're not.

• The "Opposites Test" for Strategic Thinking: Learn Alex's unique "opposites test" to determine if your idea is a genuine strategy or just a mimicry of competitors.

• "Refusing to Compete": Explore the counterintuitive concept of achieving competitive advantage by not directly competing, focusing instead on differentiation and symbiotic market share.

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Where to find Alex:

LinkedIn: https://www.linkedin.com/in/alex-m-h-smith

Website: https://basicarts.org/

Where to buy his excellent book, No Bullsh*t Strategy: https://www.amazon.co.uk/No-Bullsh-Strategy-Founders-Actually/dp/1803136510/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1694549953&sr=8-1

Homework Link to Alex's Ultimate Strategy Template: https://basicarts.org/newsletter/

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Like, comment, and subscribe for more expert advice on business strategy, leadership, and scaling your business.

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Want to learn how to produce a winning business strategy and profitably grow your business? I teach, coach and mentor Directors, Leaders and Managers on how to run successful companies.

To find out more, visit my website https://www.strategusconsulting.co.uk/

Follow me on LinkedIn: http://linkedin.com/in/mike-harris-095b4775

Top 10 Business Development Tips For Free!!!

Ever wondered what real business development is? 🤔 How it can super-charge your business growth?

Join business development legend Tom Holbrow and I for this exclusive omnibus edition of the Leaders In Strategy Podcast 🎙️ - "Top 10 Business Development Tips To Grow Your Business In 2025!" 📈. These tips would normally cost you a small fortune but Tom and I are sharing these for free as we unravel the complexities of business development & highlight its pivotal role as the strategic powerhouse propelling a company's growth and ensuring sustained success. 🚀

This is a must-watch for all budding business development professionals, or anyone looking to elevate their business to the next level.

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Like, comment, and subscribe for more expert advice on business strategy, leadership, and scaling your business.

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Want to learn how to produce a winning business strategy and profitably grow your business? I teach, coach and mentor Directors, Leaders and Managers on how to run successful companies.

To find out more, visit my website https://www.strategusconsulting.co.uk/

Follow me on LinkedIn: http://linkedin.com/in/mike-harris-095b4775

#Business Development #GrowYourBusiness #DoubleYourProfits #BusinessStrategy #GreatLeaders #LeadershipSkills #LeadershipDevelopment #TeamSuccess

Welcome to all you Leaders In Strategy! Enhance your risk management skills with our comprehensive guide: "Master Risk Management for Business Growth"!

In this essential guide for business leaders and managers, we delve into the critical importance of risk management in driving successful business strategies. Learn how to identify, assess, and mitigate risks that can impact your organization's growth and sustainability.

In today’s competitive landscape, effective risk management is key to strategic decision-making and leadership. We provide actionable insights and practical tips tailored for business leaders and aspiring managers who want to enhance their strategic planning and risk assessment skills. Discover proven techniques to protect your business from uncertainties while seizing opportunities for growth.

Whether you're looking to refine your leadership skills, develop a robust business strategy, or enhance your risk management practices, this video is designed for you. Join us as we explore the tools and frameworks that can help you navigate risks effectively and drive your business forward.

Don’t forget to subscribe for more valuable content on business leadership and strategy. Together, let’s master risk management and unlock your business's full potential!

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Like, comment, and subscribe for more expert advice on business strategy, leadership, and scaling your business.

----------

Want to learn how to produce a winning business strategy and profitably grow your business? I teach, coach and mentor Directors, Leaders and Managers on how to run successful companies.

To find out more, visit my website https://www.strategusconsulting.co.uk/

Follow me on LinkedIn: http://linkedin.com/in/mike-harris-095b4775

#leaders #strategy #podcast #projectmanagement #business #businessgrowth #businessstrategy #leadership