Founders are told starting a UK company is easy. Rory O'Keeffe left the comfort of advising from one side of the table, started RMOK Legal, and learned why clients hate the open meter. He sells fixed fees, talks through sales versus marketing for a one-person practice, follows legal complexity into AI, and argues for putting the human conversation back when tools write perfect-looking answers that miss the context. Hosted by Nathan Reardon on the Innovation Philosophie Podcast.

Innovation Philosophie Podcast: https://innovationphilosophie.riverside.com/

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Why do so many businesses fix the wrong problem? Nathan Reardon asks Tom McDowall, founder of Evolve L&D and the IDTX Online conference. Tom explains why a good person will struggle in a bad system, how to co-create small, rapid experiments with your team, and what he calls diagnostic momentum. Plus the startup that asked for burnout training and the small experiment that started to change things, and the habit founders of 5 to 50 person companies should build now.

Innovation Philosophie Podcast: https://innovationphilosophie.riverside.com/

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LinkedIn: https://www.linkedin.com/company/innovation-philosophie/

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Is innovation something you can repeat, or something you wait for? Nathan Reardon asks Rob Walling, founder of TinySeed and MicroConf and host of Startups for the Rest of Us. Rob shares his 2/20/200 framework for testing ideas, his eight approaches for finding them, and the three things the best founders share: action, judgement and coachability. They also cover why businesses fail, the moats that still work in the age of AI, and why judgement and taste are the human edge.

Rob Walling: https://robwalling.com/
Idea to Traction: https://ideatotractionbook.com/
Innovation Philosophie Podcast: https://innovationphilosophie.riverside.com/
Instagram @innovphilo