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Betsy Fore, founder, investor, and former toy designer, joins The Female Founder to share how bold ideas, personal values, and resilience have shaped her journey from building consumer products to launching a venture capital fund. She discusses lessons learned from designing for global brands, scaling two mission-driven startups, and supporting underrepresented founders through her nonprofit and investment work.

Fore reflects on her early career in the toy industry, the rapid growth of WonderWoof and Tiny Organics, and how her personal experiences—including motherhood and family health history—sparked a deep commitment to nutrition and children’s wellbeing. She also breaks down how values-driven decision-making, mindfulness practices, and understanding one’s purpose can strengthen both leadership and long-term impact.

Join us as we discuss:

• How early creative work at Mattel, Hasbro, and Star Wars shaped her entrepreneurial mindset
• Building WonderWoof and scaling a consumer product from launch to major retail distribution
• Tiny Organics’ mission, rapid growth, and partnership with national health initiatives
• Launching Native Rising and Velveteen Ventures to support Native founders and planet-first innovation
• Using values, neuroscience, and mindfulness to guide decisions and sustain purpose-driven leadership

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

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If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

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Julia Stewart, former CEO of a $5 billion company and now founder of the health tech startup Alurx, joins The Female Founder to discuss the realities of entrepreneurship, leadership, and values-driven growth. She reflects on the unexpected challenges she faced transitioning from corporate leadership to launching a wellness-focused venture, and how empathy, mentorship, and strategic planning shape her approach to building high-performing teams.

Stewart also shares insights from her decades-long career, including why securing the right investors remains difficult even for experienced leaders, how behavioral psychology informs team development, and why personal discipline and wellness practices are essential for sustained success. Her perspective offers practical guidance for aspiring founders navigating uncertainty, career transitions, and the demands of leading with conviction.

Key discussion areas:

• Navigating investor challenges in the evolving health tech landscape
• Applying empathy and behavioral insights to leadership and team culture
• Building high-performing teams aligned with vision, values, and accountability
• The role of mentorship, initiative, and career adaptability for women
• Using strategic planning and personal routines to sustain productivity and balance

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

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We sit down with FiftyFlowers founder and CEO Liza Roeser to unpack how a Peace Corps posting became a multimillion‑dollar, farm‑to‑door floral brand. From $2,400 in bonds to thousands of weddings a week, Liza shares candid lessons on resilience, leadership, and joy.

• origins in Ecuador and entry into flowers
• why fifty stems balance a box
• handling perishables, logistics, and force majeure
• bootstrapping with limited funds
• fail forward mindset and team culture
• building confidence on social media
• daily routine for clarity and stamina
• mentors and media that sharpen focus
• DIY kits and shifting consumer habits
• leadership evolution and founder sabbatical
• vision vs operations and hiring a COO
• the Magic of Flowers book and mission
• expanding beyond weddings to everyday joy

If you're a female founder and would like to help other female founders with your inspiring story, we would love to hear from you.

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

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What if you could transform a simple Etsy shop into a multi six-figure business that secures your family's future? Join us as we welcome Dylan Jahraus, whose journey from a Minnesota farm to the bustling world of e-commerce giants like Zappos and Zulily set the stage for her successful entrepreneurial venture. Dylan's story is one of resilience and adaptability, where marrying a military officer led her to San Diego and ignited her transition from corporate e-commerce to a flourishing Etsy business. Discover how her upbringing and corporate experiences provided the foundation to thrive on platforms like Etsy, Amazon, and Shopify, starting with nothing more than a floral letter.

Balancing the chaos of entrepreneurship and family life can be daunting, especially for introverts in the digital product space. In our conversation, Dylan and I tackle the realities of work-life balance, emphasizing authenticity and the necessity of prioritizing different life aspects at different times. Together, we explore the power of small, manageable tasks and the unconventional morning routines that help us stay productive amid life's imperfections. We also delve into the empowering stories of female entrepreneurs, highlighting the critical role of SEO for Etsy sellers and the importance of sharing your journey. This episode is brimming with insights and inspiration for anyone aiming to succeed in the e-commerce world.

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

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Ever wondered how to thrive in a male-dominated industry while balancing the challenges of single motherhood? Amberly Allen, a pioneering force in the automotive sector, shares her remarkable story of resilience and innovation. This episode uncovers Amberly's journey from her Dallas roots and Ole Miss days to establishing DI Marketing and Dealer Merchant Services. Get ready to be inspired by her candid reflections on overcoming the 2008 financial crisis, fueled by an unwavering entrepreneurial spirit rooted deeply in her family's legacy.

Amberly opens up about the delicate juggling act of being a single mom while scaling new heights in sales. From recovering from a life-changing surgery to finding motivation in the smallest gratitude moments, her story offers profound insights into setting boundaries and harnessing the power of mentorship. With a predominant focus on her female team at Dealer Merchant Services, Amberly reveals how books like "The Ultimate Sales Machine" have been instrumental in building a cohesive and driven team environment. Her vision includes not just success in the automotive world but potential expansions into RVs, heavy trucking, and more.

Listeners will gain valuable insights into navigating the complex landscape of female entrepreneurship. Amberly discusses the importance of not taking setbacks personally and the freedom in asking for help. She also highlights how Dealer Merchant Services is making a mark with their specialization in surcharging compliance. This episode is more than just a success story—it's a call to action for women to embrace leadership roles and pursue their entrepreneurial dreams with confidence and tenacity.

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

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Join us on the Female Founder Show as we welcome the remarkable Amy Bahrani, a trailblazer in aerospace and defense consulting at Accenture. Amy's captivating journey from rural America to making strides in a male-dominated field is nothing short of inspiring. She shares her passion for the intersection of business and government, emphasizing how strategic workforce initiatives can unlock the true potential of a company's people. Her commitment to championing women in aerospace through mentorship and recognition is a testament to her leadership. Amy also sheds light on innovative recruitment strategies that tap into underutilized talent pools, such as returning veterans and women re-entering the workforce, challenging conventional norms.

Beyond Amy's insights, this episode delves into the broader themes of women in leadership and business. We discuss the critical importance of cultivating confidence and owning one's voice, especially in environments that may not always be supportive. The analogy of balancing glass and rubber balls offers a fresh perspective on managing multiple roles and responsibilities. Additionally, the episode highlights the inspiring story of a young professional's journey toward becoming a managing director, showcasing her dedication to achieving both personal and professional goals. Tune in for a blend of practical advice and empowering stories designed to motivate and inspire women to excel in leadership roles.

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

Send us a text

Curious about how an "accidental entrepreneur" turned a desire for flexibility into a thriving software company? Meet Liza Rodewald, the visionary behind Instant Teams, as she shares her incredible journey and the pivotal moments that shaped her path on the Female Founder Show. Learn how the pandemic has revolutionized remote work, presenting unique opportunities for women, and discover Liza's unique leadership style that emphasizes empowerment and creativity within her team.

In this episode, Liza also offers invaluable advice for aspiring female entrepreneurs, shedding light on both the challenges and the rewards of launching a business. She emphasizes the importance of self-care for sustaining motivation and openly discusses her experiences with venture capital funding. Tune in to hear Liza's passionate commitment to supporting other female founders and the significance of building a strong community. Join Bridget Fitzpatrick as we celebrate Liza's remarkable accomplishments and eagerly anticipate future recaps with this inspiring leader.

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com

Send us a text

What if you could turn a simple ear-piercing into a lifelong memory? Join us as we welcome Louisa Schneider, the visionary founder and CEO of Rowan, who is reshaping the piercing industry. Discover how a personal quest for a safer ear-piercing option for her daughter blossomed into an innovative business now boasting 30 retail studios nationwide. Louisa's passion for sterility, safety, and celebratory experiences has transformed a routine procedure into a meaningful milestone for families.

Ever wonder how to navigate the rocky waters of fundraising and business growth? Louisa offers a treasure trove of strategies that helped her secure capital and forge a significant partnership with Target. Learn about the power of believing in your vision, even when faced with initial rejections, and the key lessons in adaptability and staying true to your core values. We also dive into Rowan's inclusive company culture, which not only encourages diversity but also empowers women through a customer-centric approach.

Balance is the name of the game when managing both a thriving business and a beautiful family. Louisa shares her personal strategies for maintaining a positive outlook and clear mind amidst a hectic schedule. From the importance of close friendships and the rejuvenating power of laughter to the benefits of yoga and a morning workout routine, she offers a candid look at her life outside the boardroom. Tune in for a blend of inspiration and practical advice that will resonate with any aspiring female entrepreneur or professional looking to strike a better work-life balance.

Thank you for tuning in to The Female Founder Show with host and entrepreneur Bridget Fitzpatrick. If you like what you heard, please give us a review and let us know what you think?

Want to hear and see more great content to help you run your business more profitably? Go to ASBN.com.

If you want to watch the full video version of The Female Founder show, go to TheFemaleFounder.com