In the debut episode of The Farmers Guide Podcast, machinery reporter Daniel Hodge and deputy editor Sarah Kidby explore the increasingly vital topic of farm diversification. As traditional incomes come under pressure from fluctuating prices, policy changes and volatile weather, more farmers are looking beyond the usual crops and livestock.

Daniel speaks with Mark Owen-Lloyd of Photovolt Development Partners about the controversial Botley West solar project, which is said to aim to balance energy generation with continued farming. Next, Martin Fletcher of Kuboid shares how disused barns can be transformed into profitable self-storage units. Finally, farmer Ben Aveling offers a candid look at his personal journey into glamping, farm retail, and running an online meat business.

The episode wraps with expert advice from Bruce Masson of Larking Gowen on planning, funding, and preparing for a successful diversification venture. Whether you’re curious, cautious, or already diversifying, this episode is packed with insights to inspire and inform.

Sponsored by Larking Gowen.