AI is everywhere—but how do you use it to create content that’s more human, more you, and not generic junk?

In this episode, I (Kim Rittberg—award-winning marketer & former media exec) break down how to use ChatGPT and other AI tools to craft content that connects. You’ll learn my SAG Formula to filter and refine AI-generated ideas so they sound like you, reflect what you believe, and steer clear of sounding like every other post out there.

🎧 What you’ll get from this episode:

• A simple formula to review AI content
• How to train AI to learn your voice & tone
• Why personal experience makes your content pop
• How to turn AI scripts into authentic videos
• Tools and tips to level up your ideation process

🕒 Timestamps

• 00:01 – AI is everywhere, but how can you make it sound more natural and human?
• 00:41 – Use AI to highlight your human intelligence and create real connection.
• 01:34 – How to prompt ChatGPT effectively: start by telling it who you are.
• 02:18 – Set your tone: professional, breezy, and avoid puns if that’s not your style.
• 02:42 – Feed AI your personal content (website, social media, etc.) so it learns your voice.
• 03:26 – Introducing the SAG formula:
• 04:13 – Review and select AI-generated content ideas that feel right to you.
• 04:57 – Ask AI to write scripts—but always revise with your human touch.
• 05:31 – Add personal stories and experience to make content more authentic and trustworthy.
• 06:10 – How to prepare your video script: use a teleprompter or sticky notes.
• 06:28 – AI can help when you’re burned out—but don’t forget the human element.
• 06:55 – Call to action: What AI tools do you use? Drop a comment and share!
• 07:13 – Connect with Kim: follow on Instagram, LinkedIn, listen to her podcast, and grab the free guide.

🔗 LINKS:

🎁 FREE DOWNLOAD: The Truth About Impostor Syndrome No One Tells You – Click here

📱 Follow host Kim Rittberg on Instagram: https://www.instagram.com/kimrittberg

▶️ Subscribe to Kim’s YouTube Channel to make better videos that convert: http://youtube.com/@kimrittbergcontent

🎧 Listen to more episodes of The Exit Interview Podcast: https://link.chtbl.com/8M8_nMAF

🌐 Visit Kim’s website for free resources and coaching programs: https://www.kimrittberg.com

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to make videos that people actually click on and watch? In this episode, Kim Rittberg — award-winning marketer and media executive — breaks down the secrets behind a strong video hook. Discover the exact strategies you can use to grab attention right away and keep viewers engaged.

What you'll learn:

• What a “hook” really is and why it’s the most important part of your video
• The difference between visual hooks and headline hooks
• Tips for writing curiosity-driven text overlays
• How to use AI to generate clickable headlines
• Easy and engaging ways to add visual interest without a big production budget
• How to walk, move, or use props to keep attention high
• Why it’s crucial to create for your target audience — not for everyone

Whether you're creating content for your brand, business, or passion project, this episode will help you stand out in a crowded feed.

Resources & Links:

FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) https://kimrittberg.com/tips

Follow host Kim Rittberg on Instagram https://www.instagram.com/kimrittberg/ & Subscribe to Kim's YouTube Channel http://youtube.com/@kimrittbergcontent

Please subscribe, spread the word & leave us a rating on Apple Podcasts! https://link.chtbl.com/8M8_nMAF

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Tired of feeling invisible online? Today’s guest, Laura Jawad, an SEO strategist and former oceanographer, reveals how to turn your website into a client-magnet using smart SEO techniques. Whether you’re just starting out or looking to optimize your current content, Laura breaks down SEO in simple, actionable steps you can implement today.

What You'll Learn:

• What SEO really is—and why small businesses can't ignore it - 02:59
• How to use local SEO and Google Business Profiles to your advantage - 04:22
• The 3 pillars of strong SEO: longtail keywords, content, and backlinks - 08:36
• Building content clusters and topical authority - 12:34
• Why engaging content beats keyword stuffing -17:22
• How SEO ties into your social media and overall online presence - 19:43
• How to use Google Autocomplete to discover and refine your niche - 24:22
• Best SEO best practices for page structure and content linking - 26:46

Connect with Laura Jawad:

👉 Website: www.laurajawadmarketing.com/the-exit-interview

👉 LinkedIn: www.linkedin.com/in/laurahmelo

Your Host:

Award-winning marketer & Video Coach Kim Rittberg

FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) https://kimrittberg.com/tips

Follow host Kim Rittberg on Instagram https://www.instagram.com/kimrittberg/ & Subscribe to Kim's YouTube Channel http://youtube.com/@kimrittbergcontent

Please subscribe, spread the word & leave us a rating on Apple Podcasts! https://link.chtbl.com/8M8_nMAF

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I’m excited to reintroduce you to The Exit Interview with Kim Rittberg and unveil some fresh updates to the format! After hearing tons of great feedback about the solo marketing episodes, I’m mixing things up. You’ll get inspiring interviews with top self-employed experts, plus solo marketing mini masterclasses on alternating Wednesdays. Whether you’re a founder, coach, real estate agent, or consultant, this episode is your invitation to learn practical strategies for growing your business, boosting your confidence, and achieving genuine work-life balance. I also share a bit more about my own journey leaving a corporate executive job to bet on myself, and how that leap led to career success and personal growth. My mission is to help you exit the grind and build success on your own terms, and have a little fun along the way!

FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here

Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert

Please spread the word to your friends and leave us a rating and review on Apple Podcasts!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you want to learn how to communicate better, be less nervous when public speaking and pitch more effectively - this is your episode. From handling public speaking, to winning over people on zoom, Matt Abrahams, Professor at Stanford Graduate School of Business, host of the award-winning Think Fast Talk Smart podcast is bringing all his communication expertise!

You will learn:

• Easy tips to be better at impromptu speaking: meetings with clients, elevator pitch, public speaking.
• Tips to manage anxiety when public speaking
• A simple yet effective way to craft a pitch that hooks people
• 2 structures that will make your public speaking improve

Links:

Think Fast Talk Smarter book

Think Fast Talk Smart podcast

Sell Yourself In 30 Seconds (free download from Kim Rittberg)

Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert

Please spread the word to your friends and leave us a rating and review on Apple Podcasts!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“I hate my voice. I am bad on camera. I look bad on video.” So many people come to me saying some version of this. It’s okay if you’re feeling slightly nervous to be on camera. But you can’t let that stop you.

In this episode you will learn:

• What to wear
• How to escape “Supermodel Mode”
• The best way to build your muscle

EVERY FRIDAY 5-MINUTE MASTER CLASSES IN MARKETING

Every Friday I drop a very short (less than 5 minute) video marketing tip to help you level up your business while sipping your coffee!

Please FOLLOW The Exit Interview with Kim Rittberg podcast and spread the word to your friends in person and on social!

Follow Kim on Social:

Instagram

Linkedin

YouTube

Grab the Freebies!

Go From Camera Shy To Camera Shine

How to Get Speaking Gigs Through Content

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.