『The Entrepreneurs with Ben Lehnert & Derek Lidow』のカバーアート

The Entrepreneurs with Ben Lehnert & Derek Lidow

The Entrepreneurs with Ben Lehnert & Derek Lidow

著者： The Entrepreneurs – Ben Lehnert & Derek Lidow
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Two Princeton professors. Two nine-figure exits. 1000s of entrepreneurs coached. Zero bullshit.

Most business podcasts give you either ivory tower theory or bro-ey motivation. We give you what actually works—because we've built it, scaled it, sold it, researched it and now teach it to the next generation of founders at one of the world's top universities.

And we’re on a mission to help you succeed.

Derek Lidow ran a global semiconductor company, then founded and sold iSuppli for nine figures. Ben Lehnert built and sold Wunderlist to Microsoft for nine figures, then led design at SAP. Now we're Princeton professors on a mission: compress the world's best entrepreneurship knowledge into frameworks you can actually use.

Every week, we bring you battle-tested sprints, exercises, and advice from our award-winning "Entrepreneurial Journey" framework. We interview founders in the arena. We share insights from our webinars and office hours with real entrepreneurs facing real decisions.

Whether you're launching a coffee shop, inheriting a family business, or building the next unicorn—we've guided thousands through these exact moments.

No fluff. No generic motivation. Just proven tools to help you sprint, not stumble, through your startup journey.

New episodes weekly. Subscribe now.

2025 The Entrepreneurs – Ben Lehnert & Derek Lidow マネジメント・リーダーシップ リーダーシップ 経済学
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  • Sprint 22: How bedrock entrepreneurs fund their startups

    Sprint 22: How bedrock entrepreneurs fund their startups
    2026/07/22

    Most entrepreneurs are bedrock. While the chances of success are greater and their upside potential is not constrained by going bedrock, funding options are more constrained.

    In this sprint, Derek and Ben describe the frugal and risk minimizing mindset required to be the successful bedrock entrepreneur. The sprint also outlines and describes the different funding mechanisms available to bedrock entrepreneurs, including non-profits.

    The accompanying article concludes with how to adapt if your idea does not or cannot receive enough funding to be viable.
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    11 分
  • Sprint 21: How to think about funding your startup

    Sprint 21: How to think about funding your startup
    2026/07/13

    Funding decisions can make or break you as an aspiring entrepreneur, even before you launch. Funding decisions need to be made thoughtfully by every aspiring and practicing entrepreneur.

    In this sprint we go over the fundamental strategic decisions that prescribes which of two different paths you will likely be taking in funding your startup, whether it is for-profit or not-for-profit. We lay out how to think through whether you will want to use bedrock or high-risk funding methods to get the funds you will need.

    While data shows that 97% of all entrepreneurs go bedrock, many bedrock and high-risk entrepreneurs inadvertently use techniques suited for the alternate strategy, causing unnecessary rejections, wasted time, and sometimes unnecessary failures.

    This sprint helps you understand the choice – including for entrepreneurs interested in non-profits.

    The two following sprints go into details of how you prepare for one or the other type of funding.
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    10 分
  • Sprint 20: How to name and differentiate your brand

    Sprint 20: How to name and differentiate your brand
    2026/06/24

    Every entrepreneur needs to be acutely aware of what other brands their customers invite into their lives, why and how to set themselves apart from other brands.

    In this sprint, Ben and Derek walk you through how you get this deeper understanding and can then intentionally make decisions to differentiate your brand in the market.

    First, we teach you how to create a visual brand map that will help you developed the detailed knowledge of other brands you’re competing with. Then we walk you through how to pick a great name for your brand.

    Find all our free sprints for founders at https://www.theentrepreneurs.io/sprint-library

    Join our membership for 1:1 mentorship and coaching: https://www.theentrepreneurs.io/membership
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    8 分
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