This week was ultra spicy. I'm talking 500,000+ scoville spicy. First, a ship carrying 70 EVs and 681 hybrids catches fire in the Pacific, turning into a real-life Pirates of the Caribbean disaster movie. Next, EV road trips surge with 27% of owners hitting the road, thanks to better battery range and charging, outshining National Lampoon’s Vacation antics. Finally, a Fortune report reveals a six-year low in EV buyer interest, with 63% of Americans hesitant to go electric.

Thank you for tuning in every week. Your support means the world to me.

❤️

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Automotive News Article: https://www.autonews.com/china/an-ship-fire-update-0605/

Fortune Article: https://fortune.com/2025/06/04/electric-car-buyer-interest-dries-up-tesla/

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Connect with Elena:

https://evs4everyone.com/

https://www.linkedin.com/in/elenaciccotelli/

Let's talk on X:

https://twitter.com/EVs_forEveryone

Are you connected with the show on LinkedIn?

https://www.linkedin.com/company/the-evs-for-everyone-podcast/

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We're on-site at ASOTU CON for today's episode and I'm sharing the stage with Experian's Michael Kraut, VP of Data Advertising Solutions and Andrea Lloyd, Director of Data Advertising Solutions to talk about how dealerships can supercharge their sales by tapping into data-driven marketing to target EV-curious buyers. Both Michael and Andrea stress that dealers need to get savvy about EV tech and master the art of merchandising used EVs as more hit the lots. Precision marketing, powered by first-party data, is the key to zeroing in on what makes EV shoppers tick. The conversation highlights a generational shift: younger buyers are all-in on EVs, shrugging off range anxiety like it’s no big deal. Tune in for a jolt of insights (and a few Godfather references).

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Check out Experian's EV Resource Page for all things electric vehicle data:

https://www.experian.com/automotive/ev-resource-center?cmpid=EVS_for_Everyone

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This episode is sponsored by Experian. Experian is a global data and technology company, powering opportunities for people and businesses around the world. Experian helps to redefine lending practices, uncover and prevent fraud, simplify healthcare, deliver digital marketing solutions, and gain deeper insights into the automotive market, all using their unique combination of data, analytics and software. Learn more at https://www.experian.com/automotive/ev-resource-center?cmpid=EVS_for_Everyone

_______________________________

Connect with Elena:

https://evs4everyone.com/

https://www.linkedin.com/in/elenaciccotelli/

Let's talk on X:

https://twitter.com/EVs_forEveryone

Are you connected with the show on LinkedIn?

https://www.linkedin.com/company/the-evs-for-everyone-podcast/

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Connect with Michael on LinkedIn: https://www.linkedin.com/in/michael-kraut-1b9b3/

Connect with Andrea on LinkedIn: https://www.linkedin.com/in/lloydandrea/

I don't know who needs to hear this today but General Motors has abandoned a plan to pump $300 million into electric vehicle motor production at its upstate New York plant and will instead invest $888 million to make the latest V-8 engines, saving jobs but raising eyebrows in the EV world. Next, BYD shakes up the market with up to 30% price cuts, sparking a global EV price war with Squid Game-level intensity. And finally, CATL steals the show with their Choco-Swap battery stations, promising two-minute swaps that could make range anxiety a thing of the past (assuming we get to see this in the U.S. at some point?)

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Catch me at AutoTech Detroit on Wednesday, June 4th

https://autotechevents.com/home/speakers/elena-ciccotelli/

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Have an idea for an episode or want to be a FEATURED GUEST on the show? Send me an email at elena@evs4everyone.com

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Connect with Elena:

https://evs4everyone.com/

https://www.linkedin.com/in/elenaciccotelli/

Let's talk on X:

https://twitter.com/EVs_forEveryone

Are you connected with the show on LinkedIn?

https://www.linkedin.com/company/the-evs-for-everyone-podcast/

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