Your best salesperson may be the worst person on your team to handle cold outreach, and Kevin Downey explains why.

Hiring a successful salesperson does not mean you are hiring someone willing or built to spend hours every day prospecting and making cold calls.

Join Brad Friedman and Kevin Downey as they discuss B2B email lead generation, sales team structure, and how to identify sales or business development reps who are built for cold outreach so you can generate more qualified conversations without expecting expensive salespeople to do work they are unlikely to sustain.

Kevin is a Kansas City-based recruitment leader and entrepreneur with a proven track record in business development, sales team building, and B2B email marketing.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Why is your competitor ranking above you on Google? SEO isn't about tricking Google. It's about proving why your business deserves to rank first.

If your business has years of experience but competitors still outrank you, the problem may be less about what you know and more about what search engines can actually see online.

Join Brad Friedman and Sean Garner as they break down local SEO, AI search visibility, reviews, brand mentions, and smarter ways to use AI so you can improve your rankings and build a more discoverable, credible business online.

Sean Garner is an entrepreneur, marketing strategist, and the founder of Sean Garner Consulting—a full-service agency and fractional CMO partner for local, service-based businesses. His superpower is simplifying marketing—turning confusing tactics into clear, actionable steps that drive real growth.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Your business probably isn't worth what you think it is.

Most business owners focus on growing revenue without stopping to ask whether their decisions are generating enough return or increasing the actual value of the business.

Join Brad Friedman and Saul Cohen as they discuss ROI, business valuation, acquisitions, exit planning, culture, and gross profit so you can make smarter financial decisions and build a more valuable business.

Saul is an experienced accountant and acquisitions advisor, passionate about helping entrepreneurs achieve financial growth through strategic acquisitions and insightful financial planning.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.