『The Digital Commerce Daily』のカバーアート

The Digital Commerce Daily

The Digital Commerce Daily

著者： Marco & Klara
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Your 8-minute briefing on the platforms, players, and profits driving digital commerce today. Hosted by Marco and Klara.© 2026 Marco & Klara マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
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  • The Digital Commerce Daily — June 26, 2026

    The Digital Commerce Daily — June 26, 2026
    2026/06/26
    The Digital Commerce Daily — June 26, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • New research puts a concrete £34.1bn price tag on the growing backlash against stricter online returns policies in the UK — a direct commercial threat to ecommerce conversion rates. • Europe's dominant secondhand fashion marketplace is making a stealth move into Australia, signalling Vinted's ambition to become a truly global recommerce platform beyond its EU heartland. • The DACH region — Germany, Austria, Switzerland — is projecting 3–6% annual ecommerce growth, with Asian marketplace disruption emerging as the defining competitive threat for incumbent players. Fun fact: Amazon's product search algorithm gives a significant ranking boost to listings that have answered customer questions in the Q&A section — yet fewer than 15% of Amazon sellers actively monitor or respond to those questions, effectively handing free visibility to competitors who do. It's one of the most underleveraged ranking levers on the entire platform. Hosted by Marco and Klara.
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    7 分
  • The Digital Commerce Daily — June 25, 2026

    The Digital Commerce Daily — June 25, 2026
    2026/06/25
    The Digital Commerce Daily — June 25, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Day one of Amazon's expanded four-day Prime Day generated over $8 billion in US ecommerce sales — the biggest single day of online spending recorded this year. • Sainsbury's retail media platform Nectar360 Pollen is reporting that 25% of campaign-driven sales now come from upper- and mid-funnel activity — the first hard evidence that UK retail media is moving beyond sponsored search. • Salesforce has launched AI agents inside its Agentforce Commerce platform for B2B ecommerce, putting autonomous buying and selling automation into the hands of business customers for the first time. Fun fact: Costco's ecommerce operation generates over $9 billion in annual online sales, yet the company spends virtually nothing on digital advertising — no paid search, no display, no social ads. Their entire online growth engine runs almost entirely on membership loyalty and word-of-mouth, making them one of the largest ecommerce players in North America with essentially a zero-dollar performance marketing budget. Hosted by Marco and Klara.
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    7 分
  • The Digital Commerce Daily — June 24, 2026

    The Digital Commerce Daily — June 24, 2026
    2026/06/24
    The Digital Commerce Daily — June 24, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Amazon Prime Day 2026 is running four days for the first time and early sales projections now exceed Black Friday and Cyber Monday combined — a landmark moment for ecommerce. • Walmart is acquiring ad-tech startup Vibe.co, doubling down on streaming and shoppable media as it builds a direct rival to Amazon's full-funnel commerce advertising stack. • Amazon's new Alexa+ agentic ad format embeds paid placements directly inside AI shopping conversations, raising urgent questions about how brands compete for visibility in a post-search world. Fun fact: Shopify's entire platform went down for roughly 24 hours in 2019, yet the company's merchant count actually grew faster in the following quarter than the one before the outage — suggesting that for many small businesses, there was simply nowhere else credible to go. At the time, Shopify was processing over $1 million in transactions every minute during peak hours, making that blackout one of the most expensive single-platform outages in ecommerce history. Hosted by Marco and Klara.
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    7 分
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