エピソード

  • #159 - Hate Video? Good. That Means You Need It
    2025/11/03

    If you’ve been avoiding video like it’s a root canal, this episode is your wake-up call.

    Chris Hanna gets brutally honest about why the people who fear video the most are often the ones who benefit from it the most — and how that resistance is actually a giant red flag that you’re playing small, hiding from your audience, and missing out on leads every single day.

    You’ll learn:

    • Why fear of video is really fear of being seen
    • How focusing on your audience instead of yourself kills the self-consciousness
    • The huge opportunity cost of staying off camera
    • Simple steps to get comfortable and confident on video fast
    • Why visibility beats talent in today’s market

    If you’re ready to finally stop overthinking and start showing up on camera, this episode gives you the permission and the plan.

    → Book your guided batch video session at allincontent.ca

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    11 分
  • #158 - Want Leads? Follow These 3 Rules.
    2025/10/27

    If you’re posting consistently but still not getting leads, DMs, consults, or sales… your content isn’t the problem — your strategy is.

    In this episode, Chris Hanna cuts through the noise with 3 non-negotiable rules that actually drive leads from your content, no matter your niche. No trendy hacks. No generic advice. Just a clear framework that works.

    You’ll learn:

    • How to speak to one person so your content hits harder and connects deeper
    • Why every single piece of content needs a job (and how to give it one)
    • How to write CTAs that get your audience to take action now
    • The difference between “active” content and content that actually sells
    • Why clarity and direction are your biggest lead-generation tools

    If you want to stop chasing clients and start attracting them, these rules are the blueprint.

    → Book your strategic batch session at allincontent.ca

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    8 分
  • #157 - Stop Playing Small — Your Business Deserves to Be Seen
    2025/10/20

    If your business is great but nobody knows about it, it’s not because your offer sucks — it’s because you’re hiding.

    In this episode, Chris Hanna delivers a no-BS intervention for business owners who are posting inconsistently, avoiding video, and talking about their business like it’s a side project. If you’re ready to step into the spotlight and start getting seen, this is your blueprint.

    You’ll learn:

    • The hidden costs of “playing small” and staying quiet
    • Why visibility beats talent every single time
    • How hiding your face kills trust and opportunity
    • The four steps to showing up boldly and consistently online
    • How to talk about your offer with clarity and confidence

    Your business deserves attention — but you’re the one who has to make it visible.

    → Book your high-impact batch recording session at allincontent.ca
    → Show up once. Leave with 40–50 strategic, ready-to-post videos.

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    8 分
  • #156 - No Time to Market? Try This Instead.
    2025/10/13

    If you keep telling yourself you’re “too busy” to market, you’re setting yourself up for feast-or-famine cycles, burnout, and watching your competitors pass you by.

    In this episode, Chris Hanna dismantles the “no time” excuse and shows you how to build a marketing system that works even when you’re buried in client work. You’ll hear the story of a business owner who learned this lesson the hard way — and how you can avoid making the same mistake.

    You’ll learn:

    • Why “too busy” is killing your long-term stability
    • The difference between being a technician and being a CEO
    • How to batch record 60–90 days of content in one afternoon
    • Why delegating everything except speaking will save your sanity
    • The scheduling trick that keeps your content running while you work

    If you want a business that grows consistently instead of one that scrambles for work when things slow down, this episode is your blueprint.

    → Book your 3-month batch session at allincontent.ca
    → Show up for half a day — we handle the rest.

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    9 分
  • #155 - Your First Videos Will Suck. Post Them Anyway.
    2025/10/06

    If you’ve been waiting until your videos are “perfect” before posting… you’re already losing.

    In this episode, Chris Hanna delivers the tough love every business owner needs to hear: your first videos will be awkward, messy, and uncomfortable — and that’s exactly why you need to post them.

    You’ll learn:

    • Why “sucking” at the start is the fastest way to build skill
    • How overthinking and perfectionism are silently killing your momentum
    • Why nobody is watching your content as closely as you think
    • The simple system to get your first 10 videos done and posted without burning out
    • How batching videos accelerates both your confidence and your results

    If you want to get off the sidelines and finally start creating content that builds your brand, this is your sign.

    → Book your guided batch session at allincontent.ca
    → Show up once. Walk away with months of content.

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    9 分
  • #153 - If You're Not Selling in Your Content, You're Failing
    2025/09/29

    You’re posting. You’re educating. You’re entertaining.
    But you’re not f*cking selling.

    In this episode, Chris Hanna calls out the #1 mistake most business owners make with their content — they avoid making an offer. Out of fear of being “too pushy,” they hide their solution, hoping people will magically ask about it. Spoiler: they won’t.

    You’ll learn:

    • Why your audience isn’t a mind reader
    • How avoiding sales is actually selfish if your offer solves real problems
    • The “Problem > Solution > Offer” framework that sells without being sleazy
    • How to make your offer part of your stories naturally
    • The posting rule that keeps you visible without burning out

    If you want content that actually makes you money instead of just looking pretty on your feed, it’s time to start selling in every damn piece you post.

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    8 分
  • #154 - The ROI of Video Isn’t Likes. It’s Leads
    2025/09/29

    Likes don’t pay your bills.
    Comments don’t fill your pipeline.
    Views don’t guarantee sales.

    In this episode, Chris Hanna dismantles the obsession with vanity metrics and shows you what really matters when it comes to video content: leads, conversations, and clients.

    You’ll learn:

    • Why viral views don’t equal value if they don’t convert
    • How chasing trends makes you invisible to buyers
    • The secret to creating videos that answer objections before the sales call
    • How to use clear, direct CTAs that get people into your DMs
    • What metrics you should actually be tracking to grow revenue

    If your content looks good but your calendar is empty, it’s time to change the way you measure success — and start building video that sells.

    → Book your lead-generating batch session at allincontent.ca

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    10 分
  • #152 - Content Should Make You Money — Not Just Keep You Busy
    2025/09/22

    You’re posting, editing, writing captions, and showing up online… but your bank account still looks the same.

    That’s because most entrepreneurs confuse being busy with being profitable. In this episode, Chris Hanna exposes the content treadmill — the endless cycle of creating for the sake of it — and shows you how to get the f*ck off.

    You’ll learn:

    • The difference between busy content and money-making content
    • Why the algorithm isn’t your boss — your bottom line is
    • How to reverse-engineer content from your offer
    • The exact questions to ask before posting anything
    • What metrics actually matter if you want sales, not just likes

    If you’re ready to turn your content into your best salesperson, this episode is your blueprint.

    → Book your half-day batch session at allincontent.ca
    → Windsor-Essex Chamber members get $500 off — let’s go.

    For more information about Chris Hanna, visit https://chrishanna.ca

    If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

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    8 分