All In Content has sold done-for-you services since day one. Ideas, recording, coaching, editing, captions, thumbnails, scheduling, posting. As hands-off as it gets for the business.

In this episode, Chris Hanna says out loud something he has never talked about publicly: the clients who lean on that hardest are often the ones getting the least out of it.

He walks into a batch session with 20 to 40 ideas prepared, hooks written, bullet points ready. Some clients take it and run with it, add their own angle, push back, make it theirs. Others just read it verbatim. No pushback, no clarification, nothing added. It looks like trust, and Chris appreciates the trust, but he thinks it hurts the business paying for it.

His take: content is dramatically better when the business actually cares what it is putting out. Which means his own offer works best on the clients who refuse to fully lean on it.

In this episode:

• What done for you actually covers at All In Content, and the one piece it can never cover
• Why a client's opinion beats Chris's opinion every time, because they live in the business day to day
• The consultation where a prospect said figuring out what to talk about was Chris's job
• What checking the box looks like from behind the camera, and why the content ends up flat
• Why "I'm out there" is not a result
• The onboarding changes Chris is considering to force more collaboration
• Why he is not changing the offer, just being honest about its limits

Chris is not walking away from selling done for you. He is stating publicly that it has to be done with you.

Next week he is getting very transparent about something in the business he thinks is broken.

Links

All In Content: https://allincontent.ca
All In Content Studio: https://studio.allincontent.ca
Chris Hanna: https://chrishanna.ca

For more information about Chris Hanna, visit https://chrishanna.ca

If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

Chris Hanna led, hired, trained, and promoted more than 500 people across his career. He was known as a good leader. He coached other leaders for a living. So why can't he delegate a single task inside his own business?

This one is honest to the point of uncomfortable. Chris walks through the pattern he has been wrestling with for months: every time he hands work to someone else, he ends up doing more work, not less. Nine people have worked with him at different points. Local, remote, virtual assistants. The same thing happened every time.

The part that really got him thinking: his team member has been on vacation for two weeks, and he is more caught up and further ahead on every project than when they are there.

In this episode:

• Why leading people inside your own business is a completely different job than leading people for someone else
• The corporate supports, processes, and buffers that made him look better at this than he might actually be
• What happens when clients recognize work you did not personally do
• Why he told a client yesterday that he may not be the right person to give leadership advice anymore
• The solopreneur trap, and why going fully solo caps what he can build
• Whether contractors are the answer instead of permanent team members
• What he is seeing behind the scenes with other business owners facing the exact same problem

No resolution on this one. Chris is building in public and this is a live argument he is still having with himself. If you have wrestled with whether to hire, who to hire, or whether to just do the work yourself, this will sound familiar.

More episodes like this are coming. Chris is going fully transparent about what is happening in the business right now.

Links

All In Content: https://allincontent.ca
All In Content Studio: https://studio.allincontent.ca
Chris Hanna: https://chrishanna.ca

For more information about Chris Hanna, visit https://chrishanna.ca

If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.

The World Series of Poker was on Chris Hanna's list for years. He got there. He played a lot of tournaments. And he spent most of the week frustrated, tilted, and disappointed in himself.

Not because of the results. Because of everything he decided before he went and then didn't do.

He had a plan. Eat well. Get in shape. Sleep properly. Study more. Skip the drinking. Play a specific way. He failed every one of them, and then sat down at tables full of people who hadn't.

This episode is about what that week actually taught him, which had almost nothing to do with poker. It's about the gap between the person who writes the plan and the person who has to execute it, and why that gap shows up in your business the same way it shows up at a table.

In it:

• Why tilt is a discipline problem, not an emotion problem
• The commitments he made to himself and how quickly they fell apart
• What it costs to get the opportunity you wanted and waste it
• How the same pattern plays out in a business: good intentions, no system, blame the outcome
• What accountability actually looks like when nobody is checking

If you've ever set the plan and then watched yourself not follow it, this one is uncomfortable in a useful way.

For more information about Chris Hanna, visit https://chrishanna.ca

If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.