Could AI be the reason my LinkedIn content still sounds like everyone else’s?

I’ve been trying to get Charlie Hills on the show for well over a year and this conversation was worth every bit of the wait. Charlie built one of the biggest audiences on LinkedIn while admitting he was never a natural writer, and the way he did it isn’t what most people would expect. By the end he turns the spotlight on my own profile, and what he picked up on is something you’ll want to check on yours straight after listening.

Charlie Hills is a LinkedIn creator and AI content strategist with over 160,000 followers who helps founders grow their audience and turn attention into sales and partnerships.

In this episode

1. Why context now beats clever prompts
2. The AI privacy risk in your connected tools
3. The CHEF framework for content that sounds like you
4. When lead magnet posts build trust and when they burn it
5. A live LinkedIn profile audit you can steal

Interested in freeing yourself in the business? Take the exit ready diagnostics test and identify the gaps in your growth and scale model. Go here: https://readytoexit.scoreapp.com/

ABOUT THE GUEST

LinkedIn: https://www.linkedin.com/in/charlie-hills/

ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
Website: ⁠https://adamstrong.net⁠

YouTube: https://www.youtube.com/adamstrong

Why would anyone pay more for your business when it sounds exactly like the firm down the road?

I sat down with my good friend Les Evans for his return to the show, and this one turned into a proper masterclass. We got into the hidden cost of sounding like everyone else in your industry, why it drags down what a buyer will pay when you sell, and what a soap brand, a guitar maker and a law firm handing out free coffee can teach you about standing out.

If you’ve ever read your own website and wondered why it sounds like your competitor’s, grab a notebook for this one.

Les is the author of Uncopyable, has worked with founders in over 25 countries and once ran a $100 million investment fund.

In this episode

1. The sameness tax and what it costs you at exit
2. How brand can add two or three to your multiple
3. The one line that turned a fund manager into a bank robber
4. How a law firm grew 400% without changing the law it practised
5. The question that exposes what you’re really selling

Interested in freeing yourself in the business? Take the exit ready diagnostics test and identify the gaps in your growth and scale model. Go here: https://readytoexit.scoreapp.com/

ABOUT THE GUEST

Website: https://reallesevans.com/

Instagram: https://www.instagram.com/lesevansofficial

LinkedIn: https://www.linkedin.com/in/les-evans-uncopyable/

ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
Website: ⁠https://adamstrong.net⁠

YouTube: https://www.youtube.com/adamstrong

My business isn’t held back by the market, the economy or my team, and I’d bet yours isn’t either. So why does nothing change when I already know exactly what needs to change?

I sat down with Dr Michael Hagemann to work out why founders who know they need to change still don’t, and before long I was the one in the coaching seat.

We got into why the habits that built your business can quietly hold it back, why people don’t really resist change so much as they resist being changed, and the slightly uncomfortable exercise that showed me what I’m actually chasing.

If you’ve ever set a big goal and looked back twelve months later to find nothing had moved, this one is for you.

My guest Dr Michael Hagemann is a change and transformation leader at a global multinational, founder of Transformationdoc and author of two books on leadership and change.

In this episode

1. Why people resist being changed, not change itself
2. The real reason founders never follow through on the plan
3. How to build your change muscle with one small daily habit
4. The DOC framework for reinventing how you lead
5. The eulogy exercise that reveals what you really want

Interested in freeing yourself in the business? Take the exit ready diagnostics test and identify the gaps in your growth and scale model. Go here: https://readytoexit.scoreapp.com/

Timestamps

00:00 Why good businesses stall
03:00 From priest to change leader
08:22 People resist being changed, not change
10:49 The real reasons we resist change
15:03 Knowing you need to change but staying stuck
18:39 Why the plan never gets followed through
20:27 How your brain keeps you in a rut
23:48 How to train your change muscle
34:40 The DOC framework for getting unstuck
42:25 Live coaching: why my goals keep stalling
53:46 The eulogy exercise
58:39 The MIC method for changing your team
1:03:32 Final thoughts

ABOUT THE GUEST

https://www.linkedin.com/in/dr-michael-hagemann-20359156

ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
Website: ⁠https://adamstrong.net⁠

YouTube: https://www.youtube.com/adamstrong