THE BUSINESS REALITY CHECK PODCAST

Episode 2: When Your Self-Imposed Expectations Become Your Boss with Liliana Provencial

Liliana Provencial has spent more nights than she can count working past midnight since her daughter was born. She's running three businesses doing the creative work that lights her up, but somewhere along the way, her stress and self-imposed expectations became her boss.

She's a military spouse, a mother, and a creative entrepreneur who started a cosmetics line at 19, built a design studio, and just published a poetry book. Her drive? To give more to the world than what she takes. Her problem? She won't let anyone help her, can't bring herself to charge what she's worth, and feels constantly stretched thin no matter how hard she works.

In this episode, we dig into what happens when you refuse to wear fewer hats. Liliana was running three separate marketing strategies for three overlapping brands, battling a seven-year mental barrier around asking people to pay for her handmade cosmetics, and now struggling even harder to monetize the work calling to her heart the most: poetry for young mothers.

We talk about trust issues that make delegation feel impossible. Why trying to serve everyone means nobody knows if you're for them. And how the work that fulfills you most is often the hardest to put a price on.

By the end, Liliana has a plan to unify everything she's built into one offer for the people she wants to serve: young moms in the thick of motherhood, healing their inner child to become the parents they want to be.

About Liliana Provencial: Liliana is a military spouse, mother, and creative entrepreneur. She's the founder of Silkish Beauty (multi-use cosmetics), Lilipad Designs (graphic design studio), and the author of a poetry book for mothers navigating healing and recovery. Connect with her:

Website: www.withlovebyliliprov.com Facebook: https://www.facebook.com/silkishbeauty | https://www.facebook.com/profile.php?id=61585516101442 Instagram: https://www.instagram.com/withlovebyliliprov | https://www.instagram.com/silkishbeauty/ | https://www.instagram.com/lilipad.designs/

The Business Reality Check Podcast is your dose of clarity. Hosted by Jonna and Lori, Co-Founders of the 6-figure coaching mentorship, Thrive Collective. This podcast is for successful business owners and solopreneurs who feel burnt out and unfulfilled.

They dive deep to uncover the strategic misalignment that is silently sabotaging your success. Learn to eliminate the exhaustion, anchor your foundations with intentional processes and firm boundaries, and achieve total alignment between your life, your offer, and your dream client to stop the cycle of burnout and truly thrive. Real conversations. Real problems. Real solutions.

Watch more episodes & apply to be a guest: https://www.thrivecollective.shop/podcast

THE BUSINESS REALITY CHECK PODCAST

Episode 1: The Gap Between Loving Your Work and Making Money From It with Melinda Schmitz, Founder of Lifestyle Techniques

Five years into her business. Working full-time. Posting every day. Running ads. Spending money on courses and tools. And Melinda Schmitz still couldn't figure out why her calendar wasn't full.

She teaches confidence and social skills to young people—work she genuinely loves. But she told us she's frustrated at a 9 out of 10, exhausted, and wondering if all this effort was worth it.

In this episode, we figure out what's actually broken. Turns out, Melinda was using the wrong words to describe what she does, trying to serve three completely different audiences at once, and spending her limited time on things that would never lead to bookings.

We talk about why "etiquette" isn't what parents are searching for. Why trying to serve tweens, teens, and adults means nobody knows if you're for them. And why Melinda had a goldmine list of leads she never called because she didn't know what to say.

By the end of the conversation, she knows exactly who she's building this business for and what needs to happen next.

About Melinda Schmitz:
Melinda is the founder of Lifestyle Techniques, where she teaches confidence and social skills to young people. Connect with her:

• Website: https://lifestyletechniques.com/
• Instagram: https://www.instagram.com/m_schmitz_lifestyle_techniques/
• Facebook: https://www.facebook.com/lifestyletechniques

The Business Reality Check Podcast is your dose of clarity. Hosted by Jonna and Lori, Co-Founders of the 6-figure coaching mentorship, Thrive Collective. This podcast is for successful business owners and solopreneurs who feel burnt out and unfulfilled.

They dive deep to uncover the strategic misalignment that is silently sabotaging your success. Learn to eliminate the exhaustion, anchor your foundations with intentional processes and firm boundaries, and achieve total alignment between your life, your offer, and your dream client to stop the cycle of burnout and truly thrive. Real conversations. Real problems. Real solutions.

Watch more episodes & apply to be a guest: ⁠https://www.thrivecollective.shop/podcast