Cole VanDeWoestyne is the founder of Inboxing Engine helping 7- and 8-figure course creators, coaches, and consultants scale with high-converting email marketing. He sends hundreds of millions of emails annually—with open rates as high as 70%—and has generated over $75 million in revenue through email alone.

Cole’s path to success is rooted in diverse real-world experience. From streamlining processes as a Metallurgical Lab Coordinator, to mastering customer service and networking in the auto parts world, to leading luxury sales for brands like Maserati and McLaren, he’s built a toolkit of leadership, sales, and strategy. These roles taught him how to think creatively, lead teams, and deliver results in high-pressure environments.

Today, Cole channels his decades of experience into helping others grow—teaching not only marketing, but mindset and business development. His mix of technical skill, real-world grit, and people-first approach makes him a trusted partner to top-tier entrepreneurs looking to scale smarter.

During the show we discussed:

• Define the Email Algorithm Model vs. traditional email marketing.
• Explain what’s broken with current industry standards.
• Show why community is key for future customer growth.
• Share why your team are “email assassins,” not list managers.
• Define “dominating the inbox” and key metrics.
• Expose top myths and mistakes in email scaling.
• Outline your client onboarding and optimization process.
• Break down the PEAS strategy and its use.
• Explain how you choose content and audiences.
• Describe your feedback loop and its impact.
• Show how data drives segmentation and content strategy.
• Reveal the secret to 67–70% open rates.
• Explain how you find $100M+ in hidden revenue.
• Clarify who your model is best for and prerequisites.

Resources:

https://inboxingengine.com/

Alex Kutsishin is the co-founder and CEO of FUEL Inc., the world’s first Performance-as-a-Service platform designed to deliver cutting-edge performance training for sales teams and leaders. FUEL is transforming traditional business education by combining science-backed learning, real-time coaching, and advanced analytics to create happier, healthier, and more productive professionals.

A born entrepreneur, Alex has co-founded ten companies across diverse industries—from launching medical offices in Washington, D.C., to building the first American-based low-code/no-code platform for creating custom mobile websites. His ventures consistently push the boundaries of innovation, blending technology and strategic growth to meet evolving market demands.

Alex’s achievements have earned him widespread recognition, including EY Entrepreneur of the Year, Inc. 101, and Deloitte Fast 50 honors. He is also credited with building the fastest-growing mortgage technology company in the world, achieving a staggering 7,000% growth in just four years. With FUEL, Alex continues his mission to redefine how individuals and organizations unlock peak performance.

During the show we discussed:

• How Fuel differs from traditional LM
• “Performance-as-a-Service” explained
• The gap Fuel fills in training
• Boosting retention by 700%
• On-demand video library content
• Daily live coaching structure
• Science-backed learning methods
• Manager tools for tracking & analytics
• Fostering accountability & growth
• Personalized learning paths
• Client ROI & performance gains

Resources:

https://www.myfuel.io/

Jason Sisneros is a battle-tested CEO and business strategist known as The Architect for his unique ability to systemize, scale, and turn around companies for maximum cash flow or exit. He’s worked with Fortune 500 giants like Nike, Comcast, and Microsoft, and has led the successful turnaround of over 100 small to mid-cap companies. Renowned for his leadership expertise, Jason has delivered over 3,000 presentations and was a top speaker for Tony Robbins.

His entrepreneurial journey wasn’t without setbacks—Jason lost three businesses and filed for bankruptcy. Instead of quitting, he spent six years learning directly from the world's top business minds, filling notebooks with proven systems and strategies. He applied that knowledge to rescue a failing cleaning business, turning it into a multi-million dollar exit using what would become the B2X System.

That single turnaround sparked a 20-year career helping entrepreneurs build scalable, sellable companies. With decades of experience, dozens of personal exits, and countless consulting wins, Jason now offers the B2X System—a complete operating blueprint for entrepreneurs ready to scale and succeed.

During the show we discussed:

• Why businesses fail to scale — and how B2X fixes it
• The four pillars of the B2X Approach
• Shifting from operator to owner
• Why books and coaches aren’t enough
• Culture’s impact on valuation and scale
• Building systems that run without you
• Custom-tailored vs. generic exits
• When to start exit planning
• Biggest mistakes when selling a business
• How B2X attracts buyers and investors
• What a strong exit team looks like
• The value of recurring revenue and retention
• Key financial metrics buyers want
• Real business turnarounds with B2X

Resources:

https://builttoexit.biz

Shane Barker is a veteran entrepreneur and the founder of TraceFuse, the first company to develop a fully TOS-compliant Amazon Negative Review Removal system. With over two decades of experience in digital marketing, Shane has helped dozens of Fortune 500 companies grow their online presence and has been recognized by the Content Marketing Institute and Influence Directory as a leading voice in the industry. He also served as an instructor at UCLA, where he helped shape the university’s Influencer Marketing and Personal Branding programs.

Shane’s pivot to e-commerce came through his work driving traffic to Amazon listings, where he discovered a widespread problem: abusive and damaging negative reviews. Realizing the impact these could have on sellers, he set out to find a solution that was not only effective but fully compliant with Amazon’s terms of service.

This led to the launch of TraceFuse, a cutting-edge platform that helps sellers ethically remove harmful reviews using 100% white-hat strategies. Today, Shane continues to lead innovation in the e-commerce space, helping Amazon sellers protect their brands, restore reputations, and unlock long-term growth.

During the show we discussed:

• Inspiration behind TraceFuse
• Impact of negative reviews
• What makes a review abusive
• Risks of black hat methods
• Misconceptions about Amazon policies
• Ensuring 100% TOS compliance
• Effect of reviews on new vs. high-volume sellers
• Process of working with TraceFuse
• Categories most affected by reviews
• Identifying reviews for removal
• Success metrics and case studies
• Preventing negative reviews
• Impact of fake/competitor reviews
• What sellers should avoid doing

Resources:

https://tracefuse.ai/

Toby Potter is the Founder of Global Integrity Finance and the go-to expert for real estate investors who want to build sustainable wealth without making costly mistakes. Known for transforming struggling investors into confident real estate tycoons, Toby offers strategic partnerships and financing solutions that traditional banks won’t—empowering his clients to thrive where others fail.

With over 7,000 investor success stories, Toby’s proven system consistently helps everyday investors become powerful wealth builders. From humble beginnings as a dairy farm kid with just $600 in his pocket, he rose to build a real estate empire—only to lose it all in the 2008 crash. Refusing to be defeated, Toby rebuilt from the ground up and emerged stronger than ever, earning accolades such as Private Lender of the Year and a coveted spot on the INC 5000 Top 100 Fastest-Growing Companies list.

Unlike so-called “gurus” who sell hype, Toby delivers battle-tested strategies that work. He teaches investors how to command capital instead of being controlled by it, building real, lasting wealth without relying on empty promises. Whether you’re a new investor or ready to scale, Toby Potter is the trusted partner you need to unlock your financial future.

During the show we discussed:

• Why investors fail in real estate
• 90% financing on fix & flips
• Building a portfolio with financing
• Training to succeed in real estate
• Finding the right partner
• Steps before your first deal
• Starting with wholesaling
• Launching Global Integrity Finance after 2008
• Commanding financing vs. being controlled
• Creative non-bank financing options
• Building a portfolio without your own money
• Deal structure for self-funding portfolios
• Mindset shifts for success
• Costly mistakes when scaling
• Ensuring properties add cash flow
• Partnerships in scaling wealth
• Driving mission to help others build wealth

Resources:

globalintegrityinvestment.com

Rick Pino is the go-to business consultant and wealth coach for entrepreneurs who are done with guesswork and ready to turn their expertise into serious income—fast. With over 20 years of experience in marketing, sales, and financial education, Rick helps clients monetize their knowledge and build online income streams that scale.

He’s not just theory—Rick has built multiple 7-figure businesses in real estate, e-commerce, publishing, and digital marketing. His systems have generated over eight figures in sales, and he’s helped clients hit six figures in a single day. Whether he’s guiding B2C beginners or advising 7-figure B2B founders, Rick delivers strategy, clarity, and results to help serious entrepreneurs stop spinning their wheels and start building real digital wealth.

During the show we discussed:

• Scalable sales system essentials
• Hustle income vs. systems cash flow
• Value as the key to scaling
• Best sales automation tools
• Is your offer ready to scale?
• Mindset shift: hustle to systems
• Audience building for cash flow
• From inconsistent income to recurring revenue

Resources:

rickpino.com

David Price is the CEO and Founder of The Price Group, a leading insurance agency specializing in Final Expense Life Insurance. Entering the industry in 2018, he became one of its fastest millionaires—achieving that milestone within 36 months. By 2024, The Price Group surpassed $35 million in sales, helping over 30,000 families and enabling agents to consistently earn six-figure incomes through his proven system.

In October 2024, David launched The Price Group IMO, expanding partnerships with top carriers and offering agents enhanced tools, lead programs, and mentorship. This move solidified his commitment to building a scalable model that empowers agents to grow profitable businesses while better serving their communities with integrity and support.

Having grown up on government assistance, David built his success from the ground up through grit, vision, and purpose. Now a Forbes Business Council member, he shares insights on entrepreneurship and financial freedom across Instagram, LinkedIn, YouTube, and more—mentoring aspiring agents ready to break free from the grind and build a business they own.

During the show we discussed:

• Why insurance and final expense
• Early challenges building The Price Group
• Habits that created millionaire success in 36 months
• Misconceptions new agents have about insurance sales
• How The Price Group system stands out
• Earning six figures with no sales experience
• Launching The Price Group IMO and its impact
• A day in the life of a successful agent
• Keeping agents motivated and consistent
• Transformational mentorship success stories
• Building community and culture at The Price Group
• Advice for 9–5 workers considering a career switch

Resources:

https://tpglife.com/

Michael A. Scarpati is a seasoned entrepreneur and the Co-Founder and CEO of RetireUS, a financial wellness platform dedicated to helping individuals achieve financial freedom. With over 15 years of experience in the financial services industry, Michael previously worked as an independent financial professional, designing custom strategies for high-net-worth individuals and corporate executives.

In 2022, Michael co-founded RetireUS to disrupt the traditional financial services model by making fiduciary guidance more accessible and impactful. The platform combines trusted human relationships with innovative technology to deliver faster, more affordable, and more effective financial planning for everyone—not just the wealthy.

Outside of RetireUS, Michael serves as Chairman of the Board at OWE, a nonprofit organization focused on empowering underserved communities through sustainable resources and support. Passionate about collaboration and impact, Michael is driven by a mission to democratize financial advice and build pathways to long-term independence for all.

During the show we discussed:

• Financial consciousness basics
• Meaning of financial freedom
• First steps to financial independence
• Building financial systems
• Aligning goals with investments
• Cash flow planning for freedom
• Common financial mistakes
• Protecting wealth in downturns
• Benefits of structured planning
• Creating a resilient retirement plan
• Evaluating savings habits
• Tools for savings & income management
• Building legacy wealth
• Simple steps to start planning
• Future trends in personal finance

Resources:

https://retire.us/