In this episode, we explore how digital media rights are evolving in the commercial real estate space—from drone footage and virtual tours to AR experiences and interactive data. Our guest discusses how technologies like AI, VR/AR, and the Metaverse are reshaping ownership, licensing, and monetization strategies for digital content tied to real estate assets.

We also dive into how Fortune 500 companies are leveraging these rights beyond marketing—to drive revenue, forge partnerships, and unlock new business opportunities. Plus, we tackle the risks of not having a digital media rights strategy and what CRE leaders should be doing now to prepare for the future.

Tune in for insights on the intersection of tech, media, and real estate—and what it means for the next decade of CRE.

In this episode of our Future Technology series, we’re joined by renowned futurist, advisor, and author Philip Ross—founder of Ungroup and a leading voice on the impact of emerging technology in the built environment. Philip discusses his latest book, Unworking: The Reinvention of the Modern Office, and shares his insights on how technology, shifting work patterns, and new expectations are reshaping commercial real estate.

Whether you’re a CRE professional, workplace strategist, or just curious about what’s next for the office, this episode offers actionable insights and a glimpse into the future of workspaces.

Purchase “Unworking – The Reinvention of the Modern Office” here: https://www.amazon.co.uk/Unworking-Jeremy-Myerson-Philip-Ross/dp/1789146682

In this episode of the Big Apple's CoRE Podcast, host Ali Morse from Steelcase sits down with Dr. Tracy Brower, VP of Workplace Insights at Steelcase, sociologist of work, and author of The Secrets to Happiness at Work. Together, they explore the evolving landscape of work and workplace design in New York City and beyond.

Dr. Brower shares powerful insights on the future of work, the enduring talent shortage, and how intentional workplace strategies can foster culture, collaboration, and innovation. From the importance of leadership presence and empathy to the role of physical space in reinforcing company values, this episode is packed with actionable ideas for real estate professionals, business leaders, and anyone passionate about the intersection of people and place.

Tune in to hear how proximity, flexibility, and enriched experiences are shaping the most successful workplaces—and why now is a pivotal moment to rethink how we work.