A WORDSLINGER 10-SHOT

When is the best time to start marketing your book? Before you finish writing it? Before you publish? Or should you wait until you actually have something to sell?

Here's the answer most authors don't want to hear: The best time to start marketing your book is RIGHT NOW.

In this episode of the Wordslinger 10-Shot, bestselling author J. Kevin Tumlinson explains why waiting until publication day to start marketing could be one of the biggest mistakes you make as an author. Whether you're working on your first novel or your fiftieth, building an audience early can make all the difference.

But here's the good news: Book marketing doesn't have to mean becoming a salesperson, spending a fortune on advertising, or dancing on TikTok. It's about making connections with readers, building relationships, and making sure your books are discoverable when someone is ready to read them.

We'll talk about building your author platform, why your email newsletter is one of your most valuable marketing tools, how to choose the right social media platforms, and why consistency matters more than chasing trends.

You don't need a finished book to start finding your readers. You just need to start.

What's holding you back from marketing your books? Share your biggest challenge or your favorite marketing strategy in the comments. I read and respond to every comment!

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CHAPTERS:
00:00 When Is the Best Time to Market Your Book?
00:30 Why You Should Start Marketing Right Now
01:24 Why Waiting Until Publication Is a Mistake
02:11 What Book Marketing Really Means
03:02 Why Your Book Launch Matters
03:50 Building Your Author Platform Before Launch
04:44 Why Your Email Newsletter Is Essential
05:25 Choosing the Right Social Media Platforms
06:01 Why Consistency Beats Chasing Trends
07:06 Building an Audience by Doing What You Love
08:05 Websites, Substack, and Your Author Platform
08:42 Start Telling People About Your Books
09:29 Turning Your Audience Into a Community
10:02 Building Relationships With Readers
10:40 What's Stopping You From Marketing Today?
11:21 Final Thoughts

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FIND KEVIN:
Find Kevin and his books: https://kevintumlinson.com
Join Kevin on Substack: https://kevintumlinson.substack.com
Wordslinger Podcast home page: https://wordslingerpodcast.com

SERVICES FOR AUTHORS:
Polish your writing and make it ready for publishing with ProWritingAid: https://tidd.ly/3NCdlk5

Publish your book to every major retailer online, get your book into print and ebook, and get support the whole way at Draft2Digital: https://draft2digital.com/wordslinger

Find a virtual assistant to help you market your books (and more!) at AuthorAnchor: https://authoranchor.com

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