Today we’re popping the champagne for our 400th episode! We’re celebrating the power of consistency, how it’s built our podcast, and how it can build a legacy for any small business.

Today, we’re throwing mission statements in the trash and talking rally cries - why your business needs one to light a fire under everyone.

Today we're diving into Fast Feedback - why your company isn't listening and is slowly dying because of it.

Today we’re diving into Quiet Branding - how your company can speak softly and still win big by leveraging subtlety, humility, and authenticity to build unshakable brand trust.

Today we’re diving into micro-moments - how to capture your customers’ attention in 8 seconds or less. Small businesses have seconds to hook their audience before they scroll away. If you blink, they’re gone.

Let’s unpack why capturing these micro-moments is so crucial and how to do it effectively.

Too many small businesses think more products or services mean more revenue - but it can actually overwhelm customers. We’re seeing startups, consultants, even established brands clutter their lineups. And with that clutter comes confusion - confused customers rarely buy. So let’s dive in and see why having too many offerings can backfire.

Is in-person networking dead? There's been a significant drop in events since 2020 - Zoom is beating coffee or lunch meetups. Even formal groups like BNI and Gotham are shrinking. In any event, networking remains essential for small businesses - so let's discuss why this shift is happening.

New entrepreneurs, this one’s for you. Starting a business is already a bold move, and doing it in shaky times? That’s next-level grit. We’re breaking this down into four key areas today - with practical steps to help you thrive, not just survive.