エピソード

  • How to Build Profitable Brands with Purpose ⎹ The Beauty of Business ep. 21 ⎹ Armandas Puckus
    2025/10/16

    In this episode, Alexander Johannessen sits down with Armandas Puckus, a young e-commerce founder who built his business from humble dropshipping beginnings to a full-scale creative powerhouse based in Bali. Armandas shares his journey from football dreams to building viral brands, diving deep into how mindset and relentless execution separate winners from wishful thinkers. He opens up about scaling content production, managing an in-house creative team, and preparing for Q4 like a pro.

    You’ll hear insights on: Why a ‘you can’t lose’ mentality defines success in e-commerce

    The biggest mistakes founders make (and how to avoid them)

    Scaling with high AOV and smart bundling strategies

    The importance of bringing marketing in-house for real creative control

    His plans to launch a luxury brand and tap into Norway’s untapped info-product market

    Whether you’re a solo entrepreneur or scaling a team, this episode is packed with tactical wisdom, mindset shifts, and a grounded look at what it takes to win long-term in e-commerce.

    www.deusmarketing.io

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    38 分
  • How Cognitive Science Builds Category of One Brands ⎸ The Beauty of Business ep. 20 ⎹ Ella Pamment
    2025/09/23

    A DEUS Marketing podcast. Cognitive science meets brand strategy. In this episode, Ella Pamment, founder of thebitecreative, breaks down how scripts, schemas, and prototypicality can help you “break the script” without confusing your audience and build a true category‑of‑one brand. We get practical about culture curation, pop-ups and OOH, social content that prioritizes quality over quantity, and how to avoid the classic pitfalls of disruption done wrong.

    In this episode, you’ll learn:

    💜 What scripts and schemas are, and how they shape customer expectations.

    💜 How “secondary prototypicality” lets you stand out while staying recognizable.

    💜 A DIY research framework you can run before your next launch.

    💜 Ella’s research workflow: 1–2 weeks, 3–5 direct competitors, plus 10–50 adjacent brands to map the market.

    💜 Why culture curation, tactile brand moments, and smart OOH drive belonging and shareability.

    💜 The danger of “quantity over quality” and how to build content that actually converts.

    💜 Lessons from rebrands that missed the mark and how to avoid them.

    Connect with Ella here; https://www.linkedin.com/in/ellapamment123/

    Interested in The Bite Creative? Check it out here; https://www.thebitecreative.com

    Follow The Beauty of Business, leave a rating, and share it with someone who’s ready to build a category of one.

    www.deusmarketing.io

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    1 時間 5 分
  • Building beauty, Design and Community ⎸ The Beauty of Business ep. 19 ⎸ Andrew Waldron
    2025/06/05

    A Deus Marketing Podcast.

    www.deusmarketing.io

    Andrew had a big idea years ago, but didn´t jump on it right away. Now, he´s launched his idea - DesignSnitch, a highly curated application only marketplace partnering with high level makers and creators in art, homeware, and lifestyle products. Hand-picked creators partner with Designsnitch to sell their work on an exclusive level acting as a true extension to the brands themselves.. In this episode we discuss entrepreneurship, art and the beauty of business.

    Links: https://designsnitch.com/

    https://www.instagram.com/design.snitch/

    https://www.linkedin.com/in/andrew-waldron-11325410/

    The Beauty of Business is a podcast where you meet entrepreneurs from all aspects of life and different parts of the world. We discuss why we love business, how to become better at business, and how to build an intentional life.

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    40 分
  • SEO, Agency-life and Marketing ⎸ The Beauty of Business ep. 18 ⎸ Matt Demers
    2025/05/12

    A Deus Marketing Podcast.

    www.deusmarketing.io

    Matt has been running his marketing agency for 7 years, focusing on SEO for his clients. Recently, he has made some big changes in his business model and is looking to future-proof his agency. In this episode. Matt shares his business and SEO insights in a value-packed 50 minutes!

    Links: https://diffusedigitalmarketing.com/

    https://www.instagram.com/diffuse_digital/

    https://www.youtube.com/@diffuse_digital

    The Beauty of Business is a podcast where you meet entrepreneurs from all aspects of life and different parts of the world. We discuss why we love business, how to become better at business, and how to build an intentional life.

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    54 分
  • Entrepreneurship & Coffee ⎸ The Beauty of Business ep. 17 ⎸ Oskar Söderlund
    2025/05/01

    A Deus Marketing podcast. J

    oin our newsletter here; https://deusmarketing.beehiiv.com/subscribe

    Oskar is the founder of Kaffekassan - a solution for school classes, organizations, and sports teams to fund trips and equipment. Oskar shares his entrepreneurial story and how he grew his side project to a multi-million dollar business!

    You can find Oskar here: https://www.linkedin.com/in/oskar-s-69a12b142/

    You can find Kaffekassan here; https://www.kaffekassan.se/

    The Beauty of Business is a podcast where you meet entrepreneurs from all aspects of life and different parts of the world. We discuss why we love business, how to become better at business, and how to build an intentional life.

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    47 分
  • Marketing, AI and Organic Content ⎸ The Beauty of Business ep. 16 ⎸ Jake Tlapek / JakeTheWizard
    2025/04/24

    A Deus Marketing podcast.

    Join our newsletter here; https://deusmarketing.beehiiv.com/subscribe

    Jake Tlapek is the founder of The Wizard Marketing, a digital marketing agency renowned for its innovative strategies and exceptional results. With a unique ability to harness the power of Google, Jake connects clients with their target audiences, driving growth and enhancing online visibility. His expertise in search engine optimization and digital advertising has helped numerous businesses achieve their marketing goals. In this episode, Jake shares insights into effective digital marketing practices and the future of online advertising.

    You can find Jake here: https://www.linkedin.com/in/jacob-tlapek-10b55962/

    You can find Wizard Marketing here; https://thewizard.marketing

    The Beauty of Business is a podcast where you meet entrepreneurs from all aspects of life and different parts of the world. We discuss why we love business, how to become better at business, and how to build an intentional life. Thank you for listening! Remember to subscribe and rate our podcast.

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    1 時間 10 分
  • Automation & Teaching ⎸ The Beauty of Business ep. 15 ⎸ Cameron Tulloch
    2025/04/14

    A Deus Marketing podcast.

    Join our newsletter here; https://deusmarketing.beehiiv.com/subscribe

    Automation should make life easier—not more complicated. Cameron has worked with CRM systems and automation all his professional life. Now, he runs an automation agency and helps business owners build out better systems and automations for their businesses.

    You can find Cam here: / camatmonkeypod

    You can find Monkeypod here; https://monkeypodmarketing.com/

    Buy Cam's Automation Fundamentals course here; https://www.monkeypodmarketing.com/courses/fundamentals

    The Beauty of Business is a podcast where you meet entrepreneurs from all aspects of life and different parts of the world. We discuss why we love business, how to become better at business, and how to build an intentional life.

    Thank you for listening! Remember to subscribe and rate our podcast.

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    1 時間 6 分
  • Selling an agency & Staying Creative ⎸ The Beauty of Business ep. 14 ⎸ Nick Dooley
    2025/04/02

    A Deus Marketing podcast.

    Nick started his creative studio out of frustration while working in marketing. He ran the studio successfully for years and decided to sell his business. How do you actually position your business for a sale? Why did Nick decide to sell? An insightful - and funny - episode!

    You can find Nick here: https://www.linkedin.com/in/nick-dooley-757691b7/

    And here; https://www.instagram.com/nickisruiningmylife/

    The Beauty of Business is a podcast where you meet entrepreneurs from all aspects of life and different parts of the world. We discuss why we love business, how to become better at business, and how to build an intentional life. Thank you for listening! Remember to subscribe and rate our podcast.

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    59 分