『The Agents of Change Digital Marketing Podcast』のカバーアート

The Agents of Change Digital Marketing Podcast

The Agents of Change Digital Marketing Podcast

著者： Rich Brooks | Interviews with Marketing Experts | SEO | Social Media Market
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Discover how to increase your online visibility, drive more qualified traffic to your site, and convert that traffic into leads and business! AOC comes to you weekly with expert interviews on SEO, social media, lead generation, AI, neuromarketing, and everything you need to grow your business online and off. Listed as a top podcast for owners, marketers, and entrepreneurs from sites such as Inc., Entrepreneur, and hundreds of other marketing and business websites, this is the podcast that will make a difference to your bottom line. Subscribe today!The Agents of Change マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Turn AI Into Your Best Referral Source with Vivienne Wagner

    Turn AI Into Your Best Referral Source with Vivienne Wagner
    2026/08/26
    Every time you ask ChatGPT or Claude for a recommendation, you're training it to know you better, and that changes everything about how customers find your business. My guest this week is Vivienne Wagner, founder and CEO of Houndstooth Media Group, and she's built her entire practice around helping business owners get recommended by AI the same way you'd ask a friend "who should I call for this?" We get into why clarity beats volume, how Google Business Profile reviews are quietly becoming AI training data, and why a bridal shop's "ultimate guide to summer weddings" outperformed anything her competitor across the street was doing. If you've been wondering why some businesses seem to show up in every AI conversation about their industry while others are invisible, this episode breaks down exactly what's happening behind the scenes. https://www.theagentsofchange.com/636 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact
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    24 分
  • Why Your Google Ads Keep Underperforming with Jeff Coleman

    Why Your Google Ads Keep Underperforming with Jeff Coleman
    2026/08/19
    If your Google Ads budget keeps climbing while your results stay flat, you're not alone, and you're probably starting in the wrong place. My guest this week is Jeff Coleman, founder of Factor Four Marketing, who has spent more than two decades building results-driven Google Ads campaigns for everyone from local service companies to Fortune 500 brands. Jeff makes the case that most businesses jump straight into keyword research when they should start with their ideal customer profile instead, and once you make that shift, everything from your ad copy to your landing pages gets easier to build. We dig into what really makes your business remarkable (hint: it's probably not "great service"), why Jeff builds landing pages before finalizing keywords, and how to train Google's algorithm to send you better leads instead of just more of them. If you've ever looked at your ad spend and wondered whether it's working for you, this episode is for you. https://www.theagentsofchange.com/635 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact
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    28 分
  • How to Turn Website Traffic Into Leads with Irwin Hau

    How to Turn Website Traffic Into Leads with Irwin Hau
    2026/08/12
    Here's a question I ask every business owner who complains their marketing "isn't working": when's the last time you actually looked at your website like a stranger would? Because nine times out of ten, the traffic is fine. It's the website that's dropping the ball. My guest this week is Irwin Hau, founder of Chromatics and Conversion Cow, who's analyzed close to 70,000 websites (yes, 70,000) and built an entire framework around the psychology of trust and conversion. Before he was auditing websites for a living, he was a card illusionist, which honestly explains a lot once you hear him talk about how easy it is to manipulate attention online. If you've ever wondered why people aren't calling, filling out your forms, or sticking around past the homepage, this episode hands you the four questions your website needs to answer, and the simple, often free fixes most businesses are missing. https://www.theagentsofchange.com/634 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact
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    27 分
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