Most sales objections are not really about price. In this episode, Kanika Vasudeva shares the five moments where sales calls go wrong and how to uncover the real reason sitting underneath what a buyer says.

In this episode you will learn:

• Why price, budget and timing are labels, not the real objection
• Why defending your offer closes the conversation instead of moving it forward
• How to hear objections in the first minutes of a call, not only at the end
• A question to ask when someone says "I need to think about it"
• Why your own belief about the objection can cost you the sale

Chapters 00:00 Why objections keep costing the sale 01:24 1. Taking every objection literally 02:19 2. Defending instead of getting curious 03:13 3. Thinking objections only show up at the end 03:54 4. Not asking what sits underneath 04:41 5. Believing the objection is the real reason 05:34 What closers do differently

Trusted relationships are what turn a sales conversation into a signed client. If you want your team to build that trust on LinkedIn before the sales call even starts, book a call with Kanika at https://kanikavasudeva.com/talk

Learn about LinkedIn training for teams: https://kanikavasudeva.com/training Connect with Kanika on LinkedIn: search Kanika Vasudeva

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