In this episode of the Finishing Touch Podcast, host Bret Johnson from Superfici America sits down with Jose Graibe of IMECA Lumber & Hardware and Matt Lowe of Superfici America for a conversation filmed on location in Doral, Florida.

Together, they explore how the partnership between Superfici America and IMECA is helping cabinet shops, millwork manufacturers, and finishing professionals overcome common production challenges and prepare for the future of automated finishing.

From labor shortages and production bottlenecks to the growing demand for consistent, high-quality finishes, this episode dives into how the right combination of technology, coatings knowledge, distribution support, and industry relationships can help shops reach their long-term goals.

You’ll also hear insights on how automation is becoming more accessible for shops of all sizes, why strong distributor partnerships matter, and how companies like IMECA are helping customers stay ahead in a rapidly evolving woodworking and finishing industry.

In this episode, we discuss:
• The growing partnership between Superfici America and IMECA
• Why automation is becoming essential in modern finishing operations
• Common bottlenecks in sanding, application, and drying processes
• How distributors help customers navigate finishing technology
• Why smaller shops are beginning to adopt automation
• The importance of service, support, and long-term industry partnerships

Whether you’re a cabinet shop owner, millwork manufacturer, finishing operator, or coatings professional, this episode offers practical insights into the future of finishing and how your business can grow with the right partners.

To learn more about Superfici America and connect with a local representative, visit:
https://www.superficiamerica.com/salesteam

Subscribe to the Finishing Touch Podcast for more conversations with experts across the automated finishing and woodworking industries.