Stop Undervaluing Yourself! How To Price Your Services & Yourself Like An Adult
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This one is for every practitioner who’s ever whispered their rates, discounted at the last minute, or felt guilty for charging what they’re really worth.
I’m diving deep into something we don’t talk about enough in this space: money and medicine, and the very real mindset shifts we need to make around pricing. I’m calling out the savior complex, the "good doctor" syndrome, and the fear of being seen as greedy that so many health professionals are still carrying. And I’m not doing it lightly. I'm doing it because you are saving lives, and it’s time to price yourself and your services accordingly.
I’ve been doing this work for over 15 years with health entrepreneurs just like you. And if you’re listening to this episode, I want you to hear me clearly: you are not your client’s savior. You are the gateway. The gateway to healing, longevity, and nervous system regulation. You don’t need to prove your worth with discounts. You need to own it like an adult.
Let’s talk about pricing structure, capacity, energetic contracts, and the actual math it takes to run a sustainable, profitable practice. Hand over your heart, this one is going to shift something in you.
Key Takeaways
Charge Like a Grown-Ass Healer – Your pricing should reflect your time, energy, and expertise. It should never come from guilt, fear, or comparison.
Break the Savior Complex – You are not here to rescue your clients. You're here to lead them through healing with confidence and boundaries.
Align Impact, Income, and Time – Sustainable pricing starts with understanding what your time is worth and building your business model around that.
Release the “Good Doctor” Burden – Being helpful doesn’t mean being available 24/7 or undercharging for life-changing services.
Create Energetic Contracts Through Pricing – When people pay, they commit. Your rates are part of the transformation process.
Know Your Numbers – If you’re not calculating raw costs, taxes, time, and capacity, you’re not pricing with clarity.
Links & Resources
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