This episode was sponsored by Cardiff & Where U?

LightSpeed VT: https://www.lightspeedvt.com/

Dropping Bombs Podcast: https://www.droppingbombs.com/

Today’s Dropping Bombs episode features Brandon Willington, the Australian entrepreneur and 2025 Young Entrepreneur Award winner who built Where U?, a two-day workshop that teaches business owners to run their own Meta and Google ads.

Brandon breaks down why return on ad spend can be a vanity metric, the only three things an ad system needs, and the simple background swap that doubled one landing page’s conversion rate. He also explains why his ads fail when he tries to be clever.

Right now, your ads are either in the hands of an account manager juggling 20 other clients, or they’re not running at all. Brandon shows you the third option, and it only takes two days.

🔗 Connect with Brandon

Instagram (Brandon): https://www.instagram.com/brandon.lyads

Instagram (Growth Point PR): https://www.instagram.com/growthpointpr

LinkedIn: https://www.linkedin.com/company/growthpoint-pr

✅ Additional Resources

Where U? (Workshops): https://whereu.com.au

Principles by Ray Dalio: https://www.principles.com

Presentation Secrets of Steve Jobs by Carmine Gallo: https://www.amazon.com/dp/0071636080

Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he’s mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.

LightSpeed VT is Brad’s brainchild—the world’s leading interactive training platform. It’s built to make your team sharper, faster, and more effective, without wasting time or money. Whether you’re a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out:

https://www.lightspeedvt.com/

Brad’s also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://ourreward.store/collections/brad-lea/the-hard-way

This isn’t just a video. It’s a wake-up call. Watch it. Share it. Act on it.

Closer School: https://www.closerschool.com/