What does it really take to build a personal brand people actually care about?

Raj Kotecha didn’t just build a career in content, media and community by chance. In this episode, he shares the steps he took to turn curiosity, consistency and connection into a personal brand that has opened doors across business, events and the creative world.

We get into the reality of standing out online, why most people get personal branding wrong, how to build community without forcing it, and what it really means to create impact beyond just posting content.

If you’ve ever wanted to build your name, grow your influence or turn your ideas into something bigger, this conversation is for you.

In this special episode, the hosts become the guests. Harleigh Reid steps in to interview Jevanni Letford and Achasah Weinreb, the voices behind Steps I Took, giving listeners a chance to hear their personal journeys for the first time.

They talk about their childhoods, their experiences growing up Black in the UK, and the very different parenting styles that shaped who they are today. Jevanni reflects on a fairly typical upbringing before things took a turn at university, eventually leading to viral fame after an unexpected encounter with Prince Harry. Achasah opens up about moving schools often, her time in private education, and the varied career path that took her from governess to teacher to events planner.

They also share what inspired their move to Dubai, how their friendship evolved, and what led them to launch the podcast together.

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Scottie B takes us back to where it all started, from pirate radio and silent bedroom mixes at his grandparents house, to finding his sound and stepping into the UK club scene. In this episode, he shares how a connection with artist Ironik played a key role in getting his name out there, eventually leading to international gigs, production work and building a business. He also reflects on the quiet but steady support of his wife and how staying grounded has shaped his journey.

Follow Scottie B on Instagram here: https://www.instagram.com/p/DMqLi3yPNHr/?hl=en

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Watch all video episodes in full on YouTube: https://www.youtube.com/@StepsITookPod