You can be great at what you do and still be the best-kept secret in your industry. So how do you get noticed for the expertise, experience, and value you bring to the table? In this episode, I'm joined by Shauna Smith, personal branding strategist and founder of The Marketing Muse 360, to talk about building a personal brand that reflects who you are and where you're going. We explore why accomplished women entrepreneurs struggle with visibility, whether to brand yourself or your business, and how podcasting can help you expand your reach beyond your existing network. Shauna also shares lessons from losing everything and rebuilding, and why it's never too late to reinvent your brand and step into greater visibility.

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch Challenge here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness

Marketing your podcast doesn't have to mean doing everything, being everywhere, or constantly creating something new. In this conversation, entrepreneur and *More Than a Few Words* podcast host Lorraine Ball shares practical lessons on simplifying your marketing, testing new ideas, collaborating with others, and making your existing content work harder. If you're a podcaster or solopreneur trying to grow your business without getting caught on the content treadmill, this episode is for you.Check out Lorraine's services at https://morethanafewwords.com/.

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch Challenge here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness

In this episode, I sit down with Jordan Blair, podcast producer at Buzzsprout and co-host of Buzzcast, to talk about what it really takes to build a podcast that lasts when you're doing it all on your own. Jordan shares how a search for better bedtime stories for her kids turned into a career in podcasting. Then we dig into what keeps listeners coming back week after week, how to monetize realistically without burning out, and why listener support can be steadier than sponsorships. She also explains the one mistake that sends sponsor pitches straight to the trash, and why you don't need to be on every social platform to grow. We even talk about why taking a break, or closing the chapter on a show, doesn't make you a failure. If you're a solopreneur who wants your podcast to feel more human, more sustainable, and more connected to your business, you won't want to miss this one. Check out Blair at https://buzzcast.buzzsprout.com/ and her podcast for kids at https://www.dreamfulstories.com/.

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch Challenge here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness

What would I do if I had to start my podcast completely over from zero? After years of podcasting and helping others launch their shows, I’ve learned that I would do a lot of things differently, starting with letting go of perfectionism and getting clear on why the podcast exists in the first place. In this episode, I’m sharing the five things I’d prioritize if I were starting today, whether I wanted to build a business, support a ministry, advocate for something I believe in, explore my creativity, build community, or simply create a podcast for the love of it. If you’re thinking about starting a podcast, feeling stuck with the one you already have, or wondering whether you’re overcomplicating the whole thing, this episode will help you get back to what really matters: your voice, your purpose, and actually pressing record.

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch Challenge here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness

This week, I sat down with Lindsay McMahon, co-host of All Ears English — a show downloaded over four million times a month globally. Lindsay walks me through how she built a genuine business around her voice: from launching her show in just a few months, to her batching system, to the exact ways she monetizes across three podcasts. But what I loved most was her reminder that it all comes back to connection over perfection — a principle that applies whether you're chasing downloads or just getting started. If you're building something alongside your creative work, or simply want some inspiration from someone doing this at a high level, this one's for you. Learn more about Lindsay's work at: https://www.allearsenglish.com/

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness

This summer, life got loud — I dropped my youngest off for her freshman year in San Francisco while watching my oldest start grad school after a year on her own, and my podcast went quiet for a bit too. In this episode, I'm sharing what to do when life interrupts your show: how to build a simple buffer before you need one, how to tell your audience you're stepping back without over-explaining, and why coming back doesn't require a big relaunch — just showing up again. I'm also giving you a quick update on where Soul Podcasting is headed for the rest of 2026. Grab the free video guide, A Mini Guide to Podcasting with Soul, at SoulPodcasting.com/resources.

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness

What really makes someone’s voice powerful? In this episode, I’m sitting down with global leadership coach Camilla Calberg for a thoughtful conversation about owning your voice, showing up authentically, and doing the inner work that helps us stop playing small. We talk about resilience, emotional intelligence, self-doubt, getting out of our heads, and learning to speak from a more grounded and authentic place—especially as podcasters and entrepreneurs. Camilla also shares pieces of her own journey and reminds us to ask one powerful question: Who needs to hear your story? If you’ve been overthinking your message, holding yourself back, or wondering whether your story really matters, this conversation is for you.

Check out Camilla's offerings at https://www.camillacalberg.com/ and her YouTube channel: https://www.youtube.com/channel/UCxpCAj3LJJ9oMc4Ekwm6_1g

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If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.

• ▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga
• 🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/
• 🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit
• 👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/

*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness