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Running an exterior cleaning business whether you’re just starting out or growing an established operation can be highly rewarding. But one of the biggest challenges is keeping a steady flow of work, especially when times are tight and customers are watching their spending. The good news is there are plenty of proven strategies you can use to attract customers and build a solid reputation. This guide covers practical, field-tested ways to help you secure more jobs and grow your exterior cleaning business across the UK.

https://www.softwashing.uk/blogs/news/how-to-find-work-when-starting-or-growing-an-exterior-cleaning-business

Build a Strong Brand and Professional Image

Your brand is more than just your logo it’s how people perceive you. A strong, professional image helps you stand out from competitors and builds trust with potential clients.

• Brand Everything: Put your business name, logo and contact details on uniforms, business cards, flyers and especially your vehicle. A van wrap acts as a travelling billboard, advertising your services wherever you go.
• Consistency is Key: Keep your branding consistent across all materials and online platforms so customers remember your name and associate it with reliability.

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Roof cleaning has become a hot topic on social media and video platforms. Increasingly, we see exterior cleaning contractors and training professionals creating videos claiming that pressure washing including flat surface cleaners, turbo nozzles, and hot water systems is a safe and acceptable method for cleaning roofs in the UK.

At SoftWash UK , we believe this advice is not only misleading but could also lead homeowners and new cleaning professionals into making costly mistakes. We’ve carried out extensive research, referencing manufacturers, trade bodies, and authoritative sources, all of which agree: Pressure washing roof tiles is not recommended and carries significant risks.

https://www.softwashing.uk/blogs/news/why-pressure-washing-roof-tiles-is-the-wrong-approach-a-message-for-homeowners-and-roof-cleaning-professionals

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What are roof tile manufacturers saying about jet washing roofs?