Smart Prep = Big Payoff: Judy’s Seller Case Study | How to Sell Your Atlanta Home with Sage and Grace Ep 20
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Smart Prep = Big Payoff: Judy’s Seller Case Study | How to Sell Your Atlanta Home with Sage and Grace Ep 20
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Selling your long-time home is emotional and strategic. In this special episode, host Judy Jernigan sits down with her real-life clients, Jim and Karen McColgan, who sold their Atlanta home 18x faster than the neighborhood average, for 101% of list price, and achieved the highest sale ever recorded in their neighborhood.
From early planning to smart pre-listing steps, hear what really made the difference in their results. This candid conversation covers what worked, what didn’t, and why their 18-month prep timeline set them up for a smooth, stress-free, and wildly successful sale.
Connect with Judy Jernigan
Selling your home is a major life event. If you're looking for a strategy that honors the financial, logistical, AND emotional side of your move, Judy is here to help - simply book a chat.
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Featured Guest:
Jim and Karen McColgan are recent Sandy Springs / Brookhaven / Atlanta home sellers who partnered with Judy Jernigan and the Sage and Grace team to prepare, market, and sell their home with confidence. Jim brings a background in commercial appraisal, while Karen prioritized emotional clarity and walk-away goals. Their thoughtful approach, paired with strategic staging and inspections, made their sale a model of preparation and success.
In this episode you’ll discover:
- How early planning led to less stress and better results
- Why Jim and Karen chose to get a pre-listing home inspection
- How staging, window washing, and simple fixes made a big impact
- Pricing strategy and the power of an open house
- Why depersonalization helped buyers connect emotionally
- What a service-minded Realtor really does behind the scenes
- The emotional side of leaving a long-time home
- How this sale reached 101% of list price, highest in the community
Subscribe to the show so you never miss an episode. Listen on:
- Apple Podcasts
- Spotify
- Youtube
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