Join Tom Stewart and Liz Trotter and special guest Debbie Sardone for a preview of Debbie's session coming up at the ISSA Residential convention - The "Paranoid" Advantage: Disrupting the Cleaning Industry with AI Agents. Debbie will show why she treats AI less like a chatbot and more like a 24/7 digital employee, using tools like Manus and ChatGPT to automate hiring memos, win back dead leads, and spy on local competitors. Tune in to see how cleaning business owners can reclaim hours of admin work and gain an unfair advantage in their market.

Most cleaning business owners don't have a revenue problem — they have a systems problem. Paul Auguste, founder of a multi-million dollar residential cleaning company, joins us to break down the frameworks that turn hands-on operators into true owners. If you're stuck in the day-to-day, this conversation is your roadmap to scaling without the chaos.

Pricing and services won't make your business memorable — your brand will. Allie Williamson joins co-hosts Tom Stewart and Liz Trotter on Smart Business Moves to show cleaning business owners at the ISSA Show how to build a brand that stands out, earns trust, and drives referrals. From personal vs. company branding to content that converts, this conversation is packed with strategies you can use today.