Pitch disasters, told by the people who lived through them.
In this episode of Smack My Pitch Up, the panel trade their worst moments in the pitch room. There’s a 2011 Skype pitch that accidentally went to video, straight out of the pool, in front of ten senior marketers. There’s an art director in a banana costume chanting “save our bananas” through a client’s office while redundancy consultations ran in the room next door. And there’s a business partner who spent a two-hour pitch hiding in the stationery cupboard.
Not every story ends in a loss. One pitch was won over a phone call taken naked during lockdown. Another was won after a sceptical client asked if he’d have to tap dance for it, and the presenter did.
There’s a running theme under the laughs. The disasters are the pitches people remember. And as one guest found after turning a stand-up comedy course into team training, being able to laugh your way out of a bad moment is a real pitching skill.