Grab your flashlights and double-check your NDAs—things are about to get legally binding.

In this solo episode, Devin steps down from the lectern and heads straight into the interrogation room to open up his own classified case files. We are peeling back the yellow caution tape to examine the dark underbelly of due diligence and the anatomy of a dead deal.

Listen in as Devin recounts the saga of "Project Apex" and Parcel 42: a supposedly perfect, shovel-ready 500-acre megasite pitched by an over-eager economic development director with a glossy brochure and a plate of catered barbecue. On paper, it was a half-billion-dollar golden ticket. In reality, it was a masterclass in municipal desperation. Discover the red flags that killed the deal, from a phantom wastewater pipeline and a crumbling bridge, to a literal toxic secret buried right beneath the surface. Devin breaks down exactly how to spot the lies hiding in the spreadsheets and why, in the high-stakes world of corporate real estate, "boring" can save you half a billion dollars.

In this episode, we cover:

• Why "perfect" is just another word for "motive" in site selection.
• How to use desktop interrogation to uncover phantom infrastructure funding and hidden litigation.
• Cross-referencing drive-time radii with DOT bridge inspection records.
• The critical importance of getting "boots on the ground" to verify environmental claims.

If you survived this due diligence period, be sure to leave a five-star review to help other sleuths find the show!

How do you drive economic growth in a highly affluent community that already has it all?

In this installment of Stories from the Road, Devin sits down with his long-time friend and former colleague, Justin Hage. Justin has done it all—from working in the George W. Bush administration and state government under Governors Mitch Daniels and Mike Pence, to the private sector. Now, he's taking on a unique challenge as Deputy Mayor for his hometown of Zionsville, Indiana.

Zionsville is a beautiful, affluent bedroom community just northwest of Indianapolis, boasting a median household income of around $170,000. But with 88% of its tax base tied up in residential properties, the town faces a critical challenge: how to diversify its tax base to maintain premium municipal services without disrupting the community's charm or inviting unwanted NIMBYism.

Devin and Justin dive into the nuances of attracting the right kind of development—skipping the heavy "smokestack" industries in favor of corporate headquarters, life sciences, and trail-side office spaces that complement the town’s executive-level talent pool.

In this episode, we cover:

• Justin’s fascinating career path from the U.S. Trade Representative’s office to the "Swiss Army Knife" of the Indiana Economic Development Corporation.
• The specific challenges and strategies of doing economic development in a wealthy, 88% residential bedroom community.
• How to balance the preservation of a community's way of life with the need for commercial modernization and growth.
• The power of regional collaboration: How Zionsville works alongside the Boone County EDC and Indy Partnership to cast a wider net for targeted investments.
• Plus, a fun piece of history about Abraham Lincoln’s connection to Zionsville!

If you enjoyed this episode, be sure to leave a five-star review on Apple Podcasts, Spotify, or wherever you get your podcasts!

It’s Friday at 4:00 PM. Your weekend is perfectly planned. Then... ding. A 60-page Request for Information (RFI) hits your inbox, and it’s due on Tuesday. We've all been there, and we all know the "EDO guilt" that follows when you even consider passing on a massive project.

In this episode of Site Selectors Are People Too, host Devin Hillsdon-Smith dives deep into the human impact of the RFI process and gives economic developers the ultimate permission slip: It is okay to say no. A win isn't a win if it breaks the team who landed it. To help you navigate the pressure, Devin breaks down the Hyphen Strategies RFI Gut Check Scorecard, a 4-phase decision matrix designed to help your Economic Development Organization (EDO) protect its people and its community:

• Phase 1: The Internal Human Audit – Checking your team's emotional runway, capacity, and the hidden opportunity costs of a high-intensity response.
• Phase 2: The Consultant & Relationship Context – How to spot a "fishing expedition," why you need to pick up the phone for a clarity call, and the importance of an honesty check.
• Phase 3: Community & Culture – Applying the "Good Neighbor Test" to ensure a company's ethos, wages, and strategic alignment actually fit your 10-year vision.
• Phase 4: The Technical Reality – A hard stop for utility realism, labor truth, and site readiness. (If it's gently rolling, don't call it flat!)

📚 Resources Mentioned in This Episode:

• Access the FREE interactive Hyphen Strategies RFI Gut Check Scorecard.

Remember: Take care of your sites, but take care of your people first!

#EconomicDevelopment #SiteSelection #EDO #Leadership #WorkplaceWellbeing #CorporateRealEstate #Essentialism