『Sign Criteria | Signage & Graphics』のカバーアート

Sign Criteria | Signage & Graphics

Sign Criteria | Signage & Graphics

著者： Lilly Studios
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 America's leading signage experts share secrets about the sign manufacturing process from their insider perspectives. Listen as designers, fabricators, installers, and related tradesfolk share stories of success and failure. This is downloadable radio for the AEC industry hosted by John Lilly and Reena Friedman “Mega” Watts.

Sign design, show sponsorship, and guest inquiries available via SignCriteria.com
Copyright ©2025 Lilly Studios, All Rights Reserved アート 経済学
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  • Biophilic Design That Breathes w/ Kasey Riley from The Fat Plant Society

    Biophilic Design That Breathes w/ Kasey Riley from The Fat Plant Society
    2025/08/06
    Kasey Riley of The Fat Plant Society shares how she turned moss into a design material that supports well-being, cuts noise, and boosts aesthetics. She explains the science behind forced-dormancy moss installations, why no watering is needed, and how installations absorb VOCs and reduce echo. Hear stories of client reactions, installation logistics and cost—about $115 per sq ft including frame—and how lightweight panels hang as art. Learn sustainable sourcing practices, design strategies like pin mounting logos over moss, and why letting nature feel chaotic is actually calming for our brains.

    Kasey can be reached online at The Fat Plant Society
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    Sign Criteria is hosted by John Lilly and Reena Friedman-Watts. For guest or sponsorship inquiries visit SignCriteria.com
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    39 分
  • The Case for Hand-Painted Signs w/ Heidi Wolfe

    The Case for Hand-Painted Signs w/ Heidi Wolfe
    2025/07/29
    Heidi Wolfe from Wolfe Makes Art joins us to talk about her shift from art educator to full-time sign painter and muralist. She breaks down how hand-painted signs bring personality and history to modern streetscapes, and why they still matter in a digital world. Heidi shares what it’s like working with clients who don’t yet understand the value of craftsmanship—and how she bridges that gap through education and advocacy. We talk about the role of signage in walkable downtowns, what makes a design work (or fail), and how good signs can shape the identity of a place.

    Heidi can be reached via email: wolfemakesart@gmail.com
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    Sign Criteria is hosted by John Lilly and Reena Friedman-Watts. For guest or sponsorship inquiries visit SignCriteria.com
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    22 分
  • Let the Weirdos In: Fixing Hiring, Pay, and Perception in the Sign Industry w/ John Lilly

    Let the Weirdos In: Fixing Hiring, Pay, and Perception in the Sign Industry w/ John Lilly
    2025/07/18
    The latest cover of Signs of the Times—featuring a young man with blue hair and black nail polish—sparked a firestorm in a Facebook group of sign pros. But beneath the online outrage lies a deeper issue: Who’s really building the next generation of sign makers?

    In this solo episode of Sign Criteria | Branding for the Built Environment, John examines the labor crisis in the sign industry—from understaffed shops and aging workforces to broken recruiting practices and lopsided pay scales. Drawing from his years in fabrication, design, and project management, he lays out a practical and passionate case for rethinking how we attract, train, and retain creative talent.

    If you’ve ever asked why job ads don’t work, why turnover is so high, or why talented designers and installers keep leaving the industry—this episode connects the dots. John shares bold, workable solutions: modular training, transparent job listings, housing for new recruits, and a call to recruit the creatives, the misfits, the self-taught artists—the so-called weirdos.

    Highlights include:
    • The real reason sign installers are hard to find
    • Why creatives are the missing piece in today’s workforce
    • How to write a job ad that actually works
    • The overlooked power of flexibility, transparency, and incentives
    • Why it’s time to ditch old assumptions about who belongs in this field
    If you care about the future of signage, recruiting smarter, or simply believe creative people deserve a place to thrive—this is an episode you won’t want to miss.
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    Sign Criteria is hosted by John Lilly and Reena Friedman-Watts. For guest or sponsorship inquiries visit SignCriteria.com
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    24 分
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