This week I sat down with Codie Elaine Oliver, the CEO and Co-founder of Black Love, Inc. The 100% Black owned media company, founded by Codie Elaine Oliver and husband Tommy Oliver, is a hub for Black couples and singles to have transparent conversations around relationships, parenthood, dating, and more through their app, podcast network, documentaries, and live events. We get the inside scoop on how Codie built her show from the ground up and grew into a multimedia empire.

In this episode she shares:

• How she and her husband Tommy Oliver self funded Black Love, Inc.
• The strategic moves she made to pitch Black Love to a network while maintaining ownership
• The systems she has in place to manage a thriving career while being a mom of three

Check out this episode and others on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Black Love Website: https://blacklove.com/
• Own Network: https://www.oprah.com/app/own-tv.html
• Black Love-The Interviews Podcast: https://podcasts.apple.com/us/podcast/black-love-the-interviews/id1552488882
• Black Love Podcast Network: https://podcasts.apple.com/us/channel/black-love-network/id6442514914

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Join our Facebook Community

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Codie’s Instagram: https://www.instagram.com/codieco/

Black Love Instagram: https://www.instagram.com/blacklove/

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This week in the guest chair we have Germanee Gerald, founder of GG&Co Styling Firm, a brand and image styling company. Getting her start in the fashion corporate world, Germanee realized she thrived in offering her talents as a personal stylist and started side hustling.

In this episode she shares:

• How she went from living with family and driving DoorDash to make end’s meet to hiring a team for her styling firm
• How to leverage opportunities like internships and a personal brand for business growth
• How diversifying her services, hiring a team, and seasonal planning led to scaling her business

Highlights include:

• 00:00 Introduction
• 4:08 From biochem to fashion
• 6:22 The world of corporate fashion
• 11:35 Transitioning into personal styling
• 17:49 Strategizing finances to go full time
• 22:36 Nomad life and gigs to meet ends meet
• 29:14 Working with a celebrity stylist
• 36:58 Launching GG Styling Firm
• 39:53 Maximizing cash flow
• 42:34 Tips for entrepreneurs

Check out episode 476 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Germanee’s Website: https://germaneeg.com/gg-co/
• Germanee’s Instagram: https://www.instagram.com/germanee_g
• Germanee’s LinkedIn: https://www.linkedin.com/company/ggandco/
• LinkedIn Premium: https://premium.linkedin.com/
• Apuje Kalu: https://www.instagram.com/apuje/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Germanee’s Instagram: https://www.instagram.com/germanee_g
• Germanee’s LinkedIn: https://www.linkedin.com/company/ggandco/

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This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.

In this episode I’m sharing:

• Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering
• Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads
• Creating Value: How to produce content and services that your audience genuinely wants to pay for

Highlights Include:

• 02:49 The Importance of Podcast Setup
• 05:15 Narrowing Down Your Podcast Topics
• 09:50 Understanding and Serving Your Audience
• 14:33 Creating a Content Plan
• 16:39 Effective Marketing Strategies
• 19:00 Consistent Marketing Practices
• 21:24 Thinking Outside the Box for Sponsorships
• 25:54 Creating Content People Want to Pay For
• 28:17 Recap and Action Steps

Check out episode 475 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Riverside (Use code ‘hustlepro’): https://riverside.fm/
• Podcast Moguls: http://sidehustlepro.co/join
• Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4
• Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s
• Free newsletter: http://sidehustlepro.co/newsletter
• You Are a Badass by Jen Sincero: https://jensincero.com/

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Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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This week in the guest chair we have Kareem Edwards, one of the very first men to grace the Side Hustle Pro guest chair! Hailing from Far Rockaway, Queens, Kareem got his start in major corporate roles at Lehman Brothers, Kraft Heinz, and Google—all while dreaming of owning a business. Kareem decided to pursue franchising and balanced a 9-to-5 at Google while working nights at a Chick-fil-A to master the day-to-day operations.

In this episode she shares:

• The importance of community impact, creating an empowering work culture, and leading with empathy
• Key lessons on staffing, building trust, and innovating with different revenue channels
• The art of balancing grit and grace when trying to grow your business

Highlights include:

00:00 Intro

03:00 Early career in finance

09:00 Discovering Chik-Fil-a franchising

17:00 Choosing the right location

25:00 Opening during a pandemic

34:00 Staffing strategies

43:00 Leaving a steady paycheck

46:00 Expanding sales methods

52:00 Tips for entrepreneurs

Check out episode 474 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Kareem’s Instagram: https://www.instagram.com/kareemjedwards/
• Kareem’s LinkedIn: https://www.linkedin.com/in/kareemedwards
• Posse Foundation: https://www.possefoundation.org/
• Chick-fil-a Franchising: https://www.chick-fil-a.com/franchising
• Chat GPT: https://chat.openai.com/
• Uncle Nearest: https://unclenearest.com/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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This week in the guest chair we have Melyssa Ford, media personality, actress, and advocate known for her dynamic presence in entertainment. With a career spanning television, film, and radio, she has captivated audiences as a host on the Joe Budden podcast and various TV appearances.

As a seasoned veteran in media and entertainment, Melyssa mastered the art of pivoting and identifying viable opportunities to launch into new and exciting spaces.

In this episode she shares:

• Her new podcast Hot and Bothered that fosters meaningful conversations about women’s wellness, intimacy, and health
• Overcoming depression, negative self-talk, and finding grace through personal healing
• The many benefits to pivoting several times in her career

Highlights include:

• 00:00 Intro
• 02:00 Building a film/TV personality
• 06:00 Being an undocumented immigrant
• 14:00 Creating her own path
• 19:00 Battling mental health issues
• 27:00 Navigating perimenopause
• 40:00 The podcasting landscape
• 47:00 Living with a brain injury
• 1:00:00 Tips for entrepreneurs

Check out episode 473 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Melyssa’s Instagram: https://www.instagram.com/melyssaford/
• Melyssa’s Twitter: https://x.com/MissMelyssaFord/
• Hot and Bothered Podcast Instagram: https://www.instagram.com/hotnbotheredpodcast/
• Melyssa’s Website: https://www.melyssaford.com/
• ChatGPT: https://chatgpt.com/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebook

Melyssa’s Twitter: https://x.com/MissMelyssaFord/

Melyssa’s Instagram: https://www.instagram.com/melyssaford/

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Quianne Perrin Savoy and Sonja Smith, founders of The Merch Studio. They provide businesses and entrepreneurs with unique and completely customizable merchandise.

In this episode they share:

• How their creative backgrounds set the foundation for starting their own business
• How they expanded from small business to having corporate clients
• The processes they use to ensure high quality and timely customer service

Check out this episode and others on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Moore & Moore Merch Website: themerchstudio.com
• Moore & Moore Merch Instagram: https://www.instagram.com/themerchstudio/
• Moore & Moore Merch LinkedIn: https://www.linkedin.com/company/themerchstudio
• The Momference: https://themomference.com/
• Shopify: https://www.shopify.com/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Moore & Moore Merch Instagram: https://www.instagram.com/themerchstudio/
• Moore & Moore Merch LinkedIn: https://www.linkedin.com/company/themerchstudio

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Abena Boamah-Acheampong is the founder + CEO of Hanahana Beauty, a consciously clean skin care, beauty + wellness brand. As a former 7th grade math teacher and therapist, Abena launched her brand with humanity and intention in mind. Now being sold in stores like Ulta, Hanahana Beauty is quickly on its way to becoming a household name.

In this episode Abena shares:

• How she was able to pay the Ghanaian women who produce the raw materials twice their asking price
• The skills she learned from being a teacher and therapist that she uses now as a full time entrepreneur
• How she’s scaled the brand while staying true to her core values

Watch episode 471 on YouTube and listen on all podcast apps

Links mentioned in this episode

• Hanahana Beauty’s Website: https://ww.hanahanabeauty.com
• Hanahana Beauty’s Instagram: https://www.instagram.com/hanahana_beauty/?hl=en
• Abena’s Instagram: https://www.instagram.com/beanieboamah/?hl=en
• A16z START Grant: https://a16z.com/programs-a16z-start/
• Hello Alice Grants: https://helloalice.com/
• Shopify Loans Program: https://www.shopify.com/capital

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hanahana Beauty’s Instagram: https://www.instagram.com/hanahana_beauty/?hl=en

Abena’s Instagram: https://www.instagram.com/beanieboamah/?hl=en

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This week in the guest chair we have ​Kimberly Waters, founder of Modern Urban Sensory Experiences, or MUSE​, a luxury boutique fragrance house based in Harlem, NY. When Kimberly realized her role in corporate America was not providing her room to grow into her potential, she launched MUSE out of the parlor floor of a friend’s brownstone on Convent Ave in Harlem and has been growing ever since.​

In this episode Kimberly shares:

• Why tapping into her community of mentors and entrepreneurs was the right direction
• How she has self-funded her business since 2017 with no outside capital
• How she has partnered with hard-to-find global brands, become a sought-after destination for emerging brands

Highlights Include:

00:00 Intro

05:50 Challenges in corporate America

9:00 Small-scale beginnings

22:46 Self-financing her side hustle

28:03 The unique customer experience

35:26 Revenue streams

39:18 Target audience and marketing

51:13 Tips for entrepreneurs

Check out episode 470 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Kimberly’s Website: https://www.museexperiences.com/
• Kimberly’s Instagram: https://www.instagram.com/muse_experiences/
• By Killian: https://www.bykilian.com/
• Myleik Teele’s SHP Episode: https://www.youtube.com/watch?v=FtJgMJXpUPY

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Kimberly’s Website: https://www.museexperiences.com/
• Kimberly’s Instagram: https://www.instagram.com/muse_experiences/

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