Makenzie Co. founder Makenzie Conklin is a confidence coach, entrepreneur, speaker, and mentor known for helping ambitious women become more confident, disciplined, and unapologetic in business and life.

After leaving corporate and building a multiple six-figure coaching business in her twenties, Makenzie has become known for her bold perspective on confidence, self-trust, and personal growth. Today, she leads a growing community through her program Fiera and creates content centered around audacity, leadership, entrepreneurship, and becoming the person you're capable of being.

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Instagram -- For more on Cat Del Carmen, follow her on Instagram @CatDelCarmen or @ShowUpRealPodcast

In this episode, I sit down with Dr. Lisette Sanchez, psychologist and founder of Calathea Wellness to talk about what it really looks like to navigate visibility, success, and personal growth as a first-generation woman. We discuss perfectionism, imposter syndrome, public speaking, success guilt, and the challenge of building a life that honors both where you come from and where you want to go. It's an honest conversation about healing, self-trust, and giving yourself permission to take up space.

Connect with Dr. Lisette Sanchez:

Instagram: https://www.instagram.com/thefirstgenpsychologist/

Website: https://lisettesanchez.com

Wellness Cards: https://lisettesanchez.com/wellness-cards

Featured Articles: https://www.oprahmag.com/health-wellness/

Timestamps:

00:00 Introduction & Connection

01:56 Dr. Lisette's Journey & Becoming The First Gen Psychologist

03:54 The First-Generation Experience & Mental Health

06:08 Visibility, Public Speaking & Being Seen

09:01 Perfectionism & Imposter Syndrome

10:52 Overcoming the Fear of Visibility

14:08 Success Guilt & Its Impact on Growth

25:12 Releasing Self-Limiting Beliefs

26:34 Honoring Your Ancestors' Sacrifices

28:33 The Gift of Access, Information & Resources

30:08 Perfectionism, Progress & Self-Trust

33:04 Defining Success Beyond Traditional Metrics

36:33 Authenticity, Healing & Personal Growth

43:05 Finding Your Own Pace & Trusting Your Journey

This episode is about demand.

What it actually is. How it gets created. And why some people have incredible demand before they ever make an offer… while other people keep posting nonstop and still feel overlooked.

I’m breaking down the difference between visible demand and invisible demand, why visibility matters way more than most people realize, and the psychology behind why people start paying attention, trusting you, and eventually buying from you.

We’re also talking about trust. Repetition. Being known. And how to build demand online in a way that feels real, sustainable, and actually connected to who you are — not just another marketing strategy someone told you to copy.

REGISTER FOR MY WEBINAR: https://cat-del-carmen.mykajabi.com/center-of-attention

Timestamps:

00:00 Introduction to Visibility and Demand 01:46 Understanding Demand: What It Is and Isn't 05:46 Invisible vs. Visible Demand 15:55 The Role of Visibility in Demand 23:06 Conclusion and Next Steps