Pom Pom at Home originated when founder Hilde Leiaghat began filling empty space in antique shipping containers with vintage European linens. After customers continually sought out her textiles, she launched the California coastal-inspired bedding line, which her son, Sam, eventually joined to scale through branded trade showrooms and major retail partnerships like Neiman Marcus and Nordstrom. Under Sam’s leadership as CEO, the 20-year-old family business continues to expand its omnichannel presence by integrating warehouse technology, growing direct-to-consumer sales, and staying true to its signature, relaxed aesthetic.

For more on Pom Pom At Home, in show notes, click here.

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When Stephanie and Muammar Reed couldn’t find diverse books for their biracial daughter, they built the store they wished existed. MiJa Books has since grown into a nearly seven-figure brand, bringing bilingual and multicultural children’s books to communities that largely had been overlooked by mainstream publishing.

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Driven by a passion for global craftsmanship, Bert Youn launched The Good Liver to sell high-end home goods, but found that web photos alone couldn’t convey the value of $300 items. Opening a physical store in Los Angeles allowed customers to hold products in their hands, turning in-person touchpoints and word-of-mouth recommendations into the primary engine for the brand’s growth. Today, the business operates profitably without relying on paid advertising or SEO, using its ecommerce platform mainly to tell product stories and serve out-of-town buyers.

For more on The Good Liver, in show notes, click here

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