Welcome to ShopSoup Podcast ⁨@SoupRadio247⁩

In this episode, Brent Garrett shares insights from his book '30 Days of a Better Business,' discussing leadership, business growth, and creating a positive company culture. Greg and Brent explore strategies for small business success, team building, and personal development.

Keywords

small business, leadership, business growth, company culture, entrepreneurship, coaching, team building, business strategy

Key topics

Business growth strategies

Leadership and team development

Creating a positive company culture

The importance of vision and mission statements

Managing the messy middle of business growth

Building trust and employee engagement

Using Maslow's hierarchy for understanding customer and employee needs

The role of coaching and mentorship in business

Sound bites

"Slow and steady wins the race."

"Trust is the foundation of client relationships."

"Make lives better for your team, customers, and vendors."

Chapters

00:00 Introduction to Brent Garrett and His Journey

02:31 The Essence of Small Business Ownership

05:10 The Narrative of 'Thirty Days of a Better Business'

08:00 Mentorship and Learning from Mistakes

10:59 The Importance of Client Experience

13:45 Building Relationships in Business

16:21 The Value of Younger Generations in Business

19:15 Navigating the 'Messy Middle' of Business

22:24 Vision and Mission Statements in Business

24:46 Strategies for Achieving Business Goals

29:00 Navigating the Journey: Vision and Mission

30:56 Understanding Needs: Maslow's Hierarchy in Leadership

35:17 Burnout vs. Fatigue: Supporting Team Members

41:01 Building a Positive Culture: The Power of Gratitude

48:23 Coaching for Growth: Empowering Small Business Owners

51:19 The Road Ahead: Applying Lessons from the Book

Get Your Free Copy of Brent's Book

30 Days of a Better Business by Brent Garrett - https://www.amazon.com/s?k=30+Days+of+a+Better+Business+Brent+Garrett

The Skilled Trades Coach - https://www.skilledtradescoach.com

LinkedIn - https://www.linkedin.com/in/brentgarrett

Website - https://www.skilledtradescoach.com

Welcome To ShopSoup Podcast. On Episode 27, I sit down with Andrew Dominguez of Asher Auto Group that includes Asher Automotive and DTX Automotive. Two dynamic shops that are a result of Andrews determination to provide growth and opportunities for his team members.

SUMMARY

In this inspiring interview, Andrew Dominguez shares his journey from a young dealership employee to successful auto shop owner. He discusses overcoming challenges, building trust with customers, leadership, and strategic growth in the auto industry.

KEYWORDS

auto industry, entrepreneurship, leadership, business growth, customer trust, auto repair, dealership, small business, success story

KEY TOPICS

Andrew's early start in auto industry

Building customer trust and loyalty

Leadership and team development

Scaling multiple auto repair locations

SOUND BITES

"People buy from those they trust"

"Uniform service is a leadership issue"

"Success is about giving value to others"

CHAPTERS

00:00 Introduction to Andrew Dominguez's Journey

02:47 Early Career and Lessons Learned

05:25 Transitioning to a Bigger Dealership

08:34 Climbing the Ranks and Facing Challenges

11:30 Desire for Independence and Entrepreneurship

14:05 Building Relationships and Customer Trust

17:00 The Decision to Start His Own Business

19:48 Navigating Challenges and Building a Brand

22:41 Personal Life and Support System

28:04 The Impact of Tough Love

30:45 Lessons from Loss and Leadership

32:47 Taking Risks for Growth

35:50 Navigating Partnerships and Challenges

38:40 Building a Team and Expanding Opportunities

40:33 The Role of Coaching in Business Success

44:31 Learning from Mistakes and Adjusting Strategies

48:13 Understanding Business Dynamics and Financing

49:58 The Old vs. New Business Mindset

52:18 Empowering the Next Generation of Technicians

53:16 The Importance of Transparency in Leadership

55:46 Balancing Family and Business Life

58:39 Finding Hobbies and Personal Time

59:57 Navigating Work-Life Integration

01:04:38 The Evolving Nature of Success

01:07:18 Future Aspirations and Growth Strategies

RESOURCES

Auto Service Leaders Conference 2026 - https://theaslconference.com

Auto Service Leaders - https://autoserviceleaders.com

Andrew Dominguez's LinkedIn - https://www.linkedin.com/in/andrewdominguez

Asher Automotive - https://asherautorepair.com/

DTX Automotive - https://dtxautomotive.com/

Guest Links

LinkedIn - https://www.linkedin.com/in/andrewdominguez

Welcome to ShopSoup! In Episode 26, I get to talk with Mike DelaCruz, CEO of Overdryve, a marekting agency that helps shops understand their marketing reach and performance with insight and precision. Mike and I go back a ways and we talk about how we've both grown from the DemandForce days when we first met. We share some laughs, great stories and more on this episode of ShopSoup.

In this engaging conversation, Greg Buckley and Mike DelaCruz explore the evolution of the automotive industry, the impact of AI, community involvement, and personal growth. Discover practical insights on marketing, leadership, and balancing life and work from two industry veterans.

KEYWORDS

auto industry, AI in marketing, community engagement, leadership, personal growth, marketing strategies, automotive repair, industry innovation

KEY TOPICS

AI integration in marketing and operations

Community involvement and brand building

Leadership and personal growth in the auto industry

KEY FRAMEWORKS

Customer Connection Model

AI-Driven Marketing Operating System

ACTION ITEMS

Implement community engagement strategies based on local demographics

Use AI tools to forecast and monitor marketing performance

Train staff with scripts and coaching for customer interactions

SOUND BITES

"Learn three things about every new customer."

"Love what I do and it gives me peace."

"Industry has given us so many good things."

Chapters

00:00 Introduction and Personal Reflections

03:38 The Birth of Overdrive and Its Mission

09:10 AI in Marketing: Transforming Strategies

14:52 Overcoming Fear of AI in the Industry

18:33 The Importance of Customer Relationships

27:52 Balancing Acquisition and Retention Strategies

34:20 Personal Life and Finding Balance

37:10 The Balance of Martial Arts and Life

37:36 Building Confidence Through Self-Defense

39:13 The Therapeutic Benefits of Physical Activity

39:53 Inspiration from Community and Personal Growth

42:19 Navigating Business Relationships and Ethics

43:12 Strategic Marketing in Competitive Areas

46:09 Understanding Community Needs for Effective Marketing

47:53 The Importance of Community Engagement

50:21 Giving Back: The Emotional Rewards of Community Involvement

54:07 Personal Reflections and Family Achievements

57:43 The Value of Human Connection in Business

59:53 Mentorship and Industry Contributions

RESEOURCES

Steve Jobs Stanford Speech - https://www.youtube.com/watch?v=UF8uR6Z6KLc

Auto Care Association - https://www.autocare.org

Grog (AI platform) - https://grog.ai

ChatGPT (OpenAI) - https://openai.com/blog/chatgpt

Plug and Play Silicon Valley - https://www.plugandplaytechcenter.com

GUEST LINKS

LinkedIn - https://linkedin.com/in/mikedelacruz

Twitter - https://twitter.com/mikedelacruz

Website - https://overdryve.com