Ship the Feel Before the Feature (with Matt Pacyga)
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In this episode of ProductCamp Conversations, Allison Herbert and Dave Mathias sit down with Twin Cities product leader and community builder Matt Pacyga to unpack vibe coding as play — shipping the feel before the feature — and how that same experimental muscle built Innovate.mn and a satirical merch experiment along the way.
📌 Topics Covered:
• ProductCamp Twin Cities “Vibe Coding: Ship the Feel Before the Feature” — play first, outcomes over feature lists
• AI compression of product roles, context windows, and why not to blindly trust the model
• Poundo / Open to Brand: a LinkedIn joke that became a real agentic e-commerce build
• Innovate.mn: capturing “the energy is the product” with free public brainstorming sessions
• Always be building — experiment in public, even when the tools keep changing
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🔗 CONNECT WITH GUEST MATT PACYGA:
• LinkedIn: https://www.linkedin.com/in/mattpacyga/
• Email: matt@innovate.mn
• Innovate.mn: https://innovate.mn
• Open to Brand: https://opentobrand.com
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🎙️ CONNECT WITH THE HOSTS:
• Allison Herbert:
- LinkedIn: https://www.linkedin.com/in/aherbert42
- Website: https://allisonherbert.com
• Dave Mathias:
- LinkedIn: https://www.linkedin.com/in/davemathias1
- X / Twitter: https://x.com/davemathias
- Website: https://gobeyondthedata.com
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📩 GET IN TOUCH:
Have thoughts on this episode or want to suggest a topic/guest?
Drop a comment below or reach out at productcampconversations@gmail.com!
👍 Like, subscribe, and hit the bell for more conversations on the human side of product management.