What makes customer eXperience truly memorable?

In this high-energy episode, Claire is joined by global CX expert and speaker Nienke Bloem — aka “the CX lady in the blue dress” — for a fabulous conversation on all things customer transformation, leadership, and storytelling.

💙 Nienke shares:

• How she moved from corporate to CX entrepreneurship

• Why leaders need a clear, simple CX strategy (aka your CX story!)

• The importance of emotional connection and memorable moments

• The CX Game she created to drive engagement and learning

• Her newest book is coming soon, real CX formula watch out!

This one’s a mix of wisdom, laughter, and brilliant CX ideas you can put into action straight away.

🔵 Whether you’re on an island like Jersey or leading teams across the globe — Nienke will leave you inspired to create customer experiences that shine.

🎧 Tune in and learn how emotional intention can help your customer experience truly shine.

#ShineOnCX #CustomerExperience #CXLeadership #CXGame #ValuesDrivenCX #HumanConnection #ExperienceDesign

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FOLLOW NIENKE

🌐 Website: ⁠https://www.nienkebloem.nl/en/

The CX Game: https://www.nienkebloem.nl/en/cx-game/ ⁠

🔗 LinkedIn: https://www.linkedin.com/in/nienkebloem/

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FOLLOW CLAIRE⁠⁠⁠⁠⁠⁠⁠⁠

🌐 Website: ⁠https://claireboscq.com/⁠⁠⁠⁠

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🔗 Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/claireboscq/

🎙 Welcome to the Shine On CX Show!

In this inspiring episode, Claire Boscq is joined by Craig Lee, global customer experience expert and founder of Kinetic Consulting Services. Together, they dive deep into the emotional heart of CX and explore why values, feelings, and human connection are the real drivers of customer loyalty.

Craig shares stories from his remarkable journey—from diplomacy and global branding to leading CX at Emirates—and reveals how joining the dots between brand promise and real experiences is what creates emotional impact.

Discover:
💡 Why values without emotion fall flat—and how emotional intention is the new CX differentiator
💛 How to define the feelings you want your customers to walk away with
🎯 The power of consistency, authenticity, and “connection before correction”
📈 How emotional design in CX can lead to real, measurable commercial results

Whether you’re a CX professional, business leader, or someone who believes service starts with care, this episode will help you reframe your thinking and bring humanity back into your customer experience strategy.

🎧 Tune in and learn how emotional intention can help your customer experience truly shine.

#ShineOnCX #CustomerExperience #EmotionalIntelligence #EmotionalIntention #CXLeadership #ValuesDrivenCX #HumanConnection #ExperienceDesign-----------

FOLLOW CRAIG🌐 Website: kineticcs.com
📧 Email: craig@kineticcs.com
🔗 LinkedIn: linkedin.com/in/craigleecx

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FOLLOW CLAIRE⁠⁠⁠⁠⁠⁠🌐 Website: https://claireboscq.com/⁠⁠⁠

🌐 Website: ⁠⁠⁠https://jcxalliance.com/⁠⁠⁠

🔗 YouTube Subscribe: ⁠⁠https://www.youtube.com/c/claireboscq/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🔗 LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/claireboscq/⁠⁠⁠⁠

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🔗 Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/jcxalliance⁠⁠⁠⁠⁠⁠

🎙 Welcome to the Shine On CX Show!

In this episode, Claire Boscq sits down with Cirsty De Gruchy-Moseley, founder of Connecting Communities in Jersey, to discuss how businesses can create a more inclusive and accessible customer experience for people with disabilities.

We challenge common misconceptions about disability—how it isn’t always visible, how perception isn’t always reality, and why inclusion is really about being kind, aware, and ready to ask, "How can I help?"

Discover:
💜 How small changes can make a big impact on disabled customers.
💡 Why accessibility isn’t just about physical spaces—it’s about attitude and awareness.
🙌 The role of businesses in fostering a culture of care and inclusion.

Creating accessible and inclusive experiences isn’t just good business—it’s about being a compassionate and customer-focused organisation. Whether you’re a business leader, service provider, or CX professional, this episode will give you practical insights on making every customer feel valued.

🎧 Tune in to the Shine On CX Show and be part of the movement for a more inclusive world!

#ShineOnCX #CustomereXperience #PurpleTuesday #DisableCustomereXperience------------FOLLOW CIRSTY

https://www.linkedin.com/in/cirstydegruchy/

https://connectingcommunities.je/

https://purpletuesday.co-----------

FOLLOW CLAIRE⁠⁠⁠⁠⁠⁠⁠⁠⁠https://claireboscq.com/⁠⁠

⁠⁠https://jcxalliance.com/⁠⁠

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