『Sequence Over Strategy』のカバーアート

Sequence Over Strategy

Sequence Over Strategy

著者: Michelle Warner
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Welcome to Sequence Over Strategy, a show about small business entrepreneurship. Michelle Warner's goal is to help you find and trust your own sequence of actions rather than follow someone else's theoretical strategy. In every episode she takes a real challenge or question shared by real entrepreneurs like you, and figures out the right next action to take. Together, you'll wrestle with the problem, examining your business to find solutions. And every time you'll walk away with a single tool or framework, you can apply to your own business. So stop looking for playbooks. Stop chasing strategy. Don't search for all the answers before you act. Act to find your answers.2024 Michelle Warner マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
エピソード
  • [Replay] Customer Maturity as Marketing Strategy
    2026/07/30

    Is your business missing the mark by not speaking to customers at the right level of understanding? Are you losing customers because your messaging is either too advanced or too basic for where they are? In this replay episode of Sequence Over Strategy, Michelle Warner unpacks the crucial concept of customer maturity and how it directly impacts your marketing success. She dives into why understanding exactly what your customers know and care about is the key to designing offers that truly resonate. You'll learn what customer maturity is and what it means for you and your business. You will also hear about how aligning your marketing, messaging, and product strategy with your audience’s maturity level can bridge the gap between what you offer and what your customers actually need.

    Resources

    The Michelle Warner

    Networking That Pays

    Free Workshop

    Previous Episodes

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    25 分
  • [Replay] Rethinking Reciprocity in Business
    2026/07/16

    So many business owners hesitate to reach out for collaborations or referrals because they’re convinced they don’t have enough to offer in return. Maybe your audience feels too small, maybe you can’t refer clients back, or maybe it just feels awkward to ask without a perfectly equal trade lined up. In this replay episode of Sequence Over Strategy, Michelle breaks down why that way of thinking is holding you back and why real reciprocity rarely looks like a simple one-for-one exchange.

    Resources

    The Michelle Warner

    Networking That Pays

    Free Workshop

    Previous Episodes

    続きを読む 一部表示
    26 分
  • [Replay] Why Asking Matters
    2026/07/02

    Do you hesitate to ask for help because it feels selfish or awkward? In this replay episode of Sequence over Strategy, Michelle challenges that mindset and shows why asking is actually key to building strong relationships. Far from being a burden, a well-crafted ask strengthens trust and connection. Michelle introduces the "ask continuum" to help you avoid the traps of asking for too much or nothing at all. She also breaks down five practical ways to make your asks clear, realistic, and meaningful. By getting comfortable with asking, you’ll not only get what you need but also deepen your relationships along the way.

    Resources

    The Michelle Warner

    Networking That Pays

    Free Workshop

    Previous Episodes

    続きを読む 一部表示
    28 分
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