Michelle Bates organized and executed a "content residency" in New Zealand, and it instantly caught our attention. Collaboration between multiple brands, athletes and creators, all in one of the most epic outdoor playgrounds on this planet. We had to know more about how this came together - and more importantly - where it's going.

Show Notes:

Outsiders: https://for-outsiders.com/

NZ Experiences: https://for-outsiders.com/book-our-trips

February Residency: https://for-outsiders.com/february-nz-content-residency-eoi

Marriott Bonvoy Outdoors: https://www.marriott.com/en-us/outdoors

People For Bikes: https://www.peopleforbikes.org/

Second Nature - Jonathan Levitt Episode: https://www.youtube.com/watch?v=fYEjPke9Btg

BPC - Brand, Product, Content:

Outdoor Brand Camp: https://www.outdoorbrandcamp.com

Women Who Run With Wolves: https://amzn.to/47O5Z40

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

Jake Largess joined Suunto just in time for the rebirth of the company and expansion beyond watches. Recounting his history in the industry, including his time at Nike as part of the 6.0 project, Jake shares lessons he's learned through his experience, and how they apply to what he's working on now. Suunto recently launched the Vertical 2 watch, and in this podcast we learned more about their other recent product line expansion: bone-conducting headphones.

Show Notes:

Jake Largess: https://www.linkedin.com/in/jake-largess-6840a717/

Suunto: https://www.suunto.com/

Simon Dumont: https://www.instagram.com/simondumont/

Suunto Headphones: https://us.suunto.com/pages/bone-conduction-headphones

Courtney's Signature Watch: https://us.suunto.com/products/suunto-race-s-titanium-courtney

Tailwind: https://tailwindnutrition.com/

SunGod: https://www.sungod.co/

Salomon Courtney Signature Shoes: https://www.salomon.com/en-us/product/s-lab-genesis-limited-courtney-edition-2-li8326/L47829400

Abby Hall: https://www.instagram.com/abby.k.hall/

Vertical 2 Watch: https://us.suunto.com/products/suunto-vertical-2-all-black

BPC - Brand, Product, Content:

Suunto: https://us.suunto.com/

Vessi - Waterproof Shoes: https://vessi.com/

The Row: https://www.therow.com/

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

Kyle Siegel, founder of Raide Research, appeared on the Second Nature podcast one year ago - just as he was finalizing the brand's first entry into trail running with the LF 2L belt. We've been following Raide closely since then, and brought Kyle (and his newest hire) back on the podcast to check in. It's safe to say, quite a bit has changed since the last time we had Kyle on the podcast.

Show Notes:

Kyle Siegel: https://www.linkedin.com/in/kyle-siegel/

Raide: https://raideresearch.com/

Original Second Nature x Raide pod: https://www.youtube.com/watch?v=mAYD20ZXJOM

Interval (Shop): https://intervalrunning.co.uk/

Spencer Harkins: https://www.linkedin.com/in/spencerharkins/

Original Second Nature x Spencer pod: https://www.youtube.com/watch?v=vQVLRsmUqbs

Mali Noyes: https://www.instagram.com/malinoyes/

BPC - Brand, Product, Content:

Ex-officio Everyday Boxer: https://amzn.to/475dVMO

TNF Advanced Mountain Kit: https://www.thenorthface.com/en-us/collections/advanced-mountain-kit

Colin + Samir Podcast: https://www.youtube.com/watch?v=hbZbPHjE8NE

Mill Valley Pasta Company: https://millvalleypasta.com/

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia