『Search Engine Roundtable Podcast』のカバーアート

Search Engine Roundtable Podcast

Search Engine Roundtable Podcast

著者： Barry Schwartz
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 This podcast includes weekly search news recaps and vlogs that Barry Schwartz of the Search Engine Roundtable produces. It covers SEO, SEM, organic and paid search topics, mostly around Google but also on Microsoft Bing and other search engines. It is a quick way to catch up on the most important SEO and SEM topics of the week.Barry Schwartz
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  • Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

    Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More
    2025/12/12
    In this week's recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates are definitely on their way and one should be coming soon Google also updated its documentation to reiterate that it does, in fact, release unannounced, smaller core updates more regularly. Meanwhile, we saw a lot of Google search ranking volatility this weekend and during the week, maybe a baby core update. Google said Discover is minimally aligned to search rankings, which may be why there is so much spam in Google Discover. Google Search Console added weekly and monthly smoothing to charts. Google Search Console insights added social channels. Google Shopping crawlers crawl too fast for JavaScript-generated structured data to be rendered. Google AI Mode links were updated to encourage clicks, and it also added contextual introductions. Google Preferred Sources is now global, and Google is spotlighting subscriptions starting with Gemini and Google AI Mode and AI Overviews later. Google Web Guide expanded to the all tab for those who opt in. Google News is experimenting with AI-powered article overviews. Google AI Mode tests Search Live with citation cards. OpenAI updated its ChatGPT crawler documentation. Bing is testing a hide/show sponsored results button with ad grouping. Bing is testing ad labels on the right side. Bing is also testing an expandable favicon on hover. Google is testing image animations on its search ads. Google Ads contact us forum tests integrating Ads Advisor. Google Ads had an offline conversion upload bug. That was the search news this week at the Search Engine Roundtable.Sponsored by Similarweb, the all-in-one- strategic SEO software. Get clarity of the SEO landscape through competitor analysis, keyword research, rank tracking, SERP insights and more. With industry-leading traffic and keyword data, based on real user journeys, Similarweb gives SEO professionals the whole picture so they can strategize smartly and drive sustainable business growth.0:00 - Introduction0:54 - Google December 2025 Core Update Is Rolling Out - You Surprised?1:38 - Google Search Still Working On New Core Update; Update Should Be Soon2:11 - Google Updates Docs: We Do Smaller Core Updates Without Announcements3:05 - Google Search Ranking Volatility Heated Over This Past Weekend3:43 - Google: Discover Minimally Aligned To Search Ranking4:52 - Google Search Console Adds Weekly & Monthly Views Granular Data5:09 - Google Search Console Insights Adds Social Channels6:02 - Google Shopping Crawlers Are Too Fast For JavaScript Generated Structured Data6:55 - Google AI Mode Links Updated & Adds Contextual Introductions7:23 - Google Preferred Sources Now Global & Adds Spotlighting Subscriptions8:05 - Google Web Guide Expands To All Tab Officially (Opt In Still Needed)8:24 - Google News AI-Powered Article Overviews Go Live For Some Publishers8:50 - Google AI Mode Tests Search Live (Voice) With Citation Cards9:11 - Google Gemini Local Results In Visual Formats9:27 - OpenAI Updates Its ChatGPT Crawler: OAI-SearchBot10:00 - Bing Tests Hide Sponsored Results Button & Ad Grouping, Like Google Ads10:31 - Bing Search Ads Tests Ad Labels On Right10:42 - Bing Tests Expandable Favicon On Hover Over10:52 - Google Tests Image Animation For Search Ads11:08 - Google Ads Contact Us Support Tests Integrating Ads Advisor11:21 - Google Ads Offline Conversion Uploads Bug Being Worked On11:48 - Conclusion
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    12 分
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