Scarlett Johansson's The Outset Is Closing—Why Celebrity Beauty Requires More Than a Famous Face
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Content warning: We open with a discussion of sexual consent and sexual assault, including alcohol-related impairment, looking out for friends, and supporting survivors.
Support resource for the show notes: RAINN offers confidential support at 800-656-HOPE (4673) and https://rainn.org/hotline.
What does it take to make a celebrity beauty brand work—and what happens when its founder wants to stay out of the content world? With Scarlett Johansson’s skincare brand The Outset winding down, we discuss the warning signs, the limits of star power, and why launching a brand and building one are two very different jobs. We’re also sharing our current obsessions, from a $25 cushion foundation to a $45 curling iron.
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