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Sales has evolved over the last 20-30 years. The days of the pushy used car salesman who thinks (or actually may) they know more than you, are coming to an end. That’s a good thing! The consumer is more knowledgeable and has more options than ever before. So what does that mean for the present day sales person?
Brandt sat down with Jesse Bayer, a 30+ year career sales person, to talk about how listening plays a part in sales today. However, Jesse went beyond listening as a sales tactic and talked about relationships, empathy, and even how he may turn down a sale if he knows it may be financially detrimental to the customer.
If you are new to sales or it's your career, have we got a real nice episode for you!
We think you will learn something.
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