If the idea of selling makes you want to crawl under your desk, this episode is for you. Nicole Cramer spent 15 years as a high school math teacher before landing a sales job with zero experience and becoming the number one salesperson in the country for a Fortune 500 company.

Today she's a sales coach who has built consistent $20K+ months without falling into hustle culture.

Nicole joins Carly Ries and Joe Rando to talk about why sales is really just helping people, how to get so behind what you sell that not sharing it feels out of integrity, and the simple shifts that take the "salesy" feeling out of every conversation.

In this episode, you'll learn

• The one word swap that made Nicole's sales conversations feel like partnerships
• How "I've been selling math for 15 years" turned around a job interview
• Why niching makes your sales process do the heavy lifting for you
• The rejection-free opener that appeals to how people see themselves
• How a full client roster became the invitation to launch a group program
• Why new solopreneurs should stop tinkering with funnels and focus on sales
• How to avoid the feast and famine cycle by keeping sales habits going when you're busy
• Why your business is really a personal development seminar in disguise

Connect with Nicole

Find Nicole on Instagram at @thenicolekramer. Send her a DM to get her free list of 23 questions for more successful sales conversations.

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