What does it actually mean to be a sponsor of choice? In this episode, Jimmy Bechtel sits down with Carrie Lewis and Suzy Montanye from Keenova to find out. The two share how the newly formed company, born from the merger of Mallinckrodt and Endo, is building a site partnership model grounded in accountability, transparency, and real feedback. From their site operational advisory board to a dedicated site relationship manager role, Keenova is making the case that mid-sized sponsors can operate like industry leaders.

Jimmy Bechtel sits down with John Worden, Chief Commercial Officer at Javara, to explore how AI-driven data analysis is moving clinical research and patient care away from one-size-fits-all medicine toward truly personalized treatment pathways. They discuss how embedded research sites inside healthcare systems are uniquely positioned to put these tools to work, what end-to-end data integration means for feasibility, patient identification, and long-term outcomes, and why scaling AI in healthcare is ultimately less of a technology problem and more of a trust and collaboration problem. John also shares a real-world example of how the research process led to a life-changing diagnosis for a patient who almost slipped through the cracks.

Jimmy Bechtel sits down with Dr. Anastasia Christianson, former senior innovation leader at Pfizer and Johnson & Johnson, to talk about what a real AI strategy actually looks like in clinical research. They dig into why isolated pilots fall short, how to think about AI as a process change rather than a tool add-on, and where the biggest missed opportunities are right now. Dr. Christianson also shares her take on navigating evolving regulations and paints a picture of where clinical trials are headed over the next three to five years, including a future where no trial launches without first being simulated end to end.