In this episode of Roast My Podcast, we roast Meredith Brasher's podcast, Insurance vs History.

We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.

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Chapters:
00:00 Intro
00:38 First impressions: cover art & title
03:36 Why is this boring topic so intriguing?
04:36 How the description can better draw listeners in
13:48 Using Anchors & Associations to help listeners understand your show
17:40 Using the author tag to reinforce host credibility
23:55 Why your background as a host matters & how to leverage it
25:03 Unpacking the simple but enticing episode titles & why they work
28:40 Using teaser or trailer episodes to give people a taste of your show
29:35 How this show could leverage custom episode art
33:49 How we would market a story-driven show to increase listenership
40:00 Real-time cover art experiments