about what it really looks like to build as an independent artist when nothing is happening overnight. He talks about coming from Diana, Texas, moving to Dallas in 2021, spending years making music in private, and what changed once he got serious about consistency, content, and actually giving the music a structure instead of just dropping songs whenever they were done.

We also get into EARTHQUAKE, the run of releases that helped create real motion, the idea behind 2002 SKYLINE, and why direct-to-consumer matters to him as much as streaming does. This episode is really about trying to turn online attention into a real audience, one song, one post, and one show at a time.

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This week, the guys react to the USA’s World Cup run ending with a 4-1 loss to Belgium, what went wrong defensively, Christian Pulisic’s injury, and where USMNT goes from here after another Round of 16 exit. Mike and Justin also get into the latest LeBron James rumors, whether Cleveland, Miami, or Golden State makes the most sense, and what the Lakers still need around Luka Doncic as they continue searching for wing help.

Later, the guys move into music with NoJo Wallace’s Goldie II, his direct-to-fan release approach, and whether more independent artists should try selling music outside the usual streaming platforms. They also debate the song of the summer, talk Trim’s Nicki Minaj comparisons, J. Cole launching The Fall-Off Magazine, physical media in hip hop, and new music from the Dallas scene they’ve been listening to.

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This week, the guys react to a wild stretch in sports as the USA advances in the 2026 World Cup and the NBA offseason keeps shifting by the day. Mike and Justin talk through USA’s win over Bosnia, the upcoming matchup with Belgium, LeBron James leaving the Lakers, where he could go next, and how Los Angeles is trying to rebuild around Luka Doncic with Walker Kessler, Collin Sexton, Quentin Grimes, and more.

They also get into Jaylen Brown being traded to the 76ers, what it means for Boston and Philadelphia, Santi Aldama joining the Mavericks, Ja Morant heading to Portland, Kawhi Leonard returning to Toronto, and LaMelo Ball teaming up with Anthony Edwards in Minnesota. Later, the guys move into music and culture with BET Awards reactions, Cardi B and BIA, T.I.’s possible final album, B.o.B, corny rappers, new music, and more.

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Instagram: @rightontargetpod

TikTok: @rightontargetpod

YouTube: @rightontargetpodcast