James and Jennifer are joined by their final guest, Matt Hertz, Founder and CEO of Third Person, a digital marketplace helping ecommerce brands discover and connect with the right fulfillment partners. With 15 years of experience leading ecommerce operations at companies like Rent the Runway, Birchbox, and Shyp, Matt also runs a consultancy, Second Marathon, that has helped brands like Hexclad, Away, Birdies, and Milk Bar optimize their supply chains. He’s an active advisor and angel investor and lives in Nashville.

Why Rhoback?
Matt first noticed their apparel on Zoom calls—specifically, the logo of a dog featured prominently on shirts. Curious, he did some research and discovered the brand’s activewear, performance polos, and strong connection to dog lovers. As a self-described “dinkwad” (dual income, no kids, with a dog), Matt connected immediately with Rhoback’s mission and branding.
Explore Rhoback: www.rhoback.com

Research Included These Sources

• Rhoback: www.rhoback.com/pages/our-story
• G&E Magazine: www.gandemagazine.com/a-quick-round-with-rhoback-activewear
• RocketReach: www.rocketreach.co/rhoback-profile_b4568f62fca05faa
• The Darden Report: news.darden.virginia.edu/2017/02/12/rhoback-activewear-startup
• Washingtonian: www.washingtonian.com/2017/10/23/story-behind-rhodesian-ridgeback-dog-inspired-activewear-line-awesome
• Change Climate: explore.changeclimate.org/brand/rhoback-inc

Other Sites Mentioned

• Shoe Dog (Nike Memoir): en.wikipedia.org/wiki/Shoe_Dog
• Christopher Reeve: en.wikipedia.org/wiki/Christopher_Reeve
• American Humane: www.americanhumane.org
• Reeve Foundation: www.christopherreeve.org

Connect with Matt Hertz

• LinkedIn: www.linkedin.com/in/hertz/
• Third Person: www.thirdperson.co

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Have a brand/shopping experience you want us to review? Send us a message at unboxingecomm@gmail.com

Connect with James Marks:
www.linkedin.com/in/jameslmarks
www.withtrivial.com

Connect with Jennifer Yates:
www.linkedin.com/in/jenniferayates
www.workwithroux.com
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Coverart imagined and designed by our friend, Melissa Dettloff
www.melissadettloff.com