I am happy to have Kira Shishkin, the founder and CEO of informed.now, the leading news-by-SMS service reimagining how Americans stay informed without the bias and noise of traditional media.

In this episode, Kira Shishkin, founder and CEO of informed.now, shares insights on building a bias-free, primary source-driven news platform, the importance of trust in media, and innovative growth strategies. Discover how his background and experiences shape his approach to creating healthier news consumption habits.

Timestamps

00:00 Meet Kira Shishkin

02:16 The Path to Entrepreneurship

02:43 Navigating Today's Media Landscape

05:40 The News Compression Challenge

07:53 Measuring Impact on Misinformation

10:05 How informed.now Grows

12:18 Lessons from Past Ventures

14:15 Community vs Company

18:21 Hiring While Bootstrapped

19:44 How Background Shapes Trust

21:18 Fighting Sensationalism

23:55 Understanding Your Customer

25:40 Advice for Portfolio Founders

27:57 Lessons from the Investor Side

29:31 The Future of News

Kira's Links

LDN/ X – https://www.linkedin.com/in/kirashishkin/

Website – https://informed.now/

My Links

Podcast: https://lifeselfmastery.com/itunes

Newsletter: https://partner-grow.beehiiv.com/subscribe

YouTube: youtube.com/lifeselfmastery

Twitter: https://twitter.com/rohitmal

LinkedIn: https://www.linkedin.com/in/rohit857/

Course: https://www.udemy.com/course/outbound-sales-mastery/