『Real Talk on CPG Entrepreneurship with Sam Nebel of Good Wipes』のカバーアート

Real Talk on CPG Entrepreneurship with Sam Nebel of Good Wipes

Real Talk on CPG Entrepreneurship with Sam Nebel of Good Wipes

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In this conversation, I sit down with Sam Nebel, co-founder of Good Wipes, to unpack his journey from identifying a simple everyday need to building a bold, disruptive CPG brand. Sam opens up about the realities of fundraising, the emotional rollercoaster of entrepreneurship, and the long-term mindset required to grow a consumer product company. His candid stories and practical insights make this a must-listen for anyone navigating (or dreaming about) the world of startups.

We talk about:

  • How a personal need sparked the idea behind Good Wipes
  • Why building a CPG brand requires patience, resilience, and a long game
  • The truth about fundraising—timelines, myths, and what founders should expect
  • How to approach investor relationships as true partnerships
  • Why early wins matter and how to celebrate them
  • Navigating rejection and staying grounded in your mission
  • The power of field marketing and unexpected opportunities
  • When founders should actually start fundraising

If you're an aspiring founder, a CPG enthusiast, or simply curious about what it takes to grow a brand from the ground up, this episode is for you.

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